Automatad Inc.

JANUARY 9, 2024

It ensures better fill rates by optimizing demands. of publishers agree that video HB increases their fill rate. You must appeal to users with the best UX practices to increase ad viewability and see high-profit margins. This way, you can improve the fill rate and, thereby, ad revenue.

Header Bidding 52

Header Bidding CPM Fill rate Viewability 52

Brid.tv

DECEMBER 23, 2022

Cons: May put off users who don’t want to see ads Needs an existing user base to be profitable Requires some technical know-how. Make sure they support all the mobile ad formats you need, that they have high ad fill rates , offer satisfactory CPMs, and so on. Cons: Requires more A/B testing More technically demanding.

A/B Testing 52

A/B Testing Video Ads Mobile Ads Banner 52

Lemonads

SEPTEMBER 10, 2020

Taboola Pros For Publishers Actionable Editorial Insights : Taboola’s Newsroom empowers editorial and audience teams to enhance content with actionable data insights, A/B testing, and alerts. Sponsored Video: Achieve market-leading monetization with seamless, non-intrusive, in-feed video experiences.

Native Advertising 52

Native Advertising Advertising CPC Banner 52

Brid.tv

NOVEMBER 22, 2022

Header bidding technology allows publishers and developers to hold real-time auctions between multiple SSPs to maximize profits. . OS, device, GEO, channel) Ad preloading support Rich selection of non-intrusive ad formats Comes with a regularly updated SDK. This feature is essential if you want serious revenue. Marketplace.

Header Bidding 52

Header Bidding Banner A/B Testing Video Ads 52

Brid.tv

DECEMBER 21, 2022

On the other hand, rewarded video ads have great completion rates, but they might not convert very well, as users often only care about the reward, rather than the ad itself. Lastly, banner ads are versatile and non-intrusive, but they need excellent visuals to avoid banner blindness. Header Bidding Support.

Ad network 75

Ad network Mobile Ads Header Bidding CPM 75