Remove A/B Testing Remove Performance Targeting Remove Retargeting
article thumbnail

How to Create a Winning Local PPC Strategy for More Conversions

Single Grain

A Powerful CTA: You may have to A/B test a few versions, but overall a CTA that actually causes action will focus on the benefit. Then A/B testing can be employed to optimize landing pages and ensure they are performing as anticipated. Track the results of your ads to see how well they’re performing.

article thumbnail

What Is Performance Marketing? The Complete Guide for Advertisers

MNTN

Create Performance Targets. How will you decide if your performance marketing campaign was a success? Creating targets, or goals, helps you measure your successes and learn from your failures. Performance Marketing Channels. Performance marketing isn’t limited to one location. Social Media Marketing.