Monetize More

MARCH 3, 2023

If you’re a small publisher looking for ways to monetize your website, you might be interested in exploring quick approval ad networks. These networks offer a streamlined and easy-to-use approval process, allowing publishers to start displaying ads on their sites within a short amount of time.

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Ad network Fill rate Pop-Up Ad Exchange 98

Single Grain

JULY 8, 2019

Even with all of these automated advertising options across a wide variety of ad platforms, 96% of paid ad clicks still don’t convert. This is a massive waste in the multi-billion dollar digital advertising industry, and the main reason is because Post-Click Automation has not been a focused initiative in the market.

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Agency A/B Testing Machine Learning Conversion 106

Monetize More

MAY 20, 2023

This post was most recently updated on May 25th, 2023 Google’s ad network, AdSense, is a market leader in ad monetization. Almost every successful publisher uses AdSense , or at least starts with it and progresses to Ad Exchange. However, what do you do when you can’t use the network to monetize your traffic?

Fill rate 52

Fill rate Ad network Video Ads Ad Inventory 52

Single Grain

JULY 21, 2021

Google wants you to spend more on their ad network because, let's face it, that's how they make money. So if you aren't paying attention to these new Google Ads trends, you will be left behind. The new Consent Mode conversion modeling will enable the recovery of the attribution path between ad-click events and conversions.

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Conversion CPA GDPR SEO 111

Martech

MARCH 15, 2022

Ad targeting relevancy : Programmatic advertising allows advertisers to embed large amounts of data from multiple sources. This leads to users seeing more relevant ads based on their psychographic, demographic, and behavioral patterns. As users see more relevant ads, click-through rates improve, leading to a better ROI.

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First-Party Cookies Cookies Impressions Ad Exchange 119

InMobi

OCTOBER 9, 2018

An ad network is the bridge between the two sides. An ad network connects advertisers and their partners with publishers and their partners, ensuring that lots of brands can reach their target audience across lots of apps, and that apps have lots of advertisers clamoring to reach their users.

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Advertising Ad network Ad Ops Banner 52

Monetize More

MAY 9, 2023

In today’s article, we’re going to talk about various strategies to optimize your ads for maximum returns and protect your website from invalid activity. Increase Page Views & Ad Revenue Through Organic Traffic Maximizing ad revenue doesn’t have to be difficult. Let’s dive right in and get started!

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A/B Testing Machine Learning Pop-Up Click Through Rate 52