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This increases the need for mobile ads to be attention-grabbing, placed in optimal digital spots for maximum viewability while utilizing the best banner sizes for maximum revenue generation for publishers and successful campaign management for advertisers. Web interstitials or full-page web ads. Plus optimizations tips.
Non-linear ads, also known as overlay ads , are usually overlaid over the stream, most commonly in the form of a static or dynamic bannerad. The user can keep watching the stream while the ad is showing. Lastly, companion ads are bannerads that run concurrently and in sync with a linear or nonlinear ad.
Concurrently, app developers and publishers need to determine how they will generate ad revenue and how ads fit into the user experience being offered. Consider this: while bannerads are fairly easy to unobtrusively include in an app, more immersive formats like video ads typically provide greater ad revenue.
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