Single Grain

JULY 8, 2019

Even with all of these automated advertising options across a wide variety of ad platforms, 96% of paid ad clicks still don’t convert. This is a massive waste in the multi-billion dollar digital advertising industry, and the main reason is because Post-Click Automation has not been a focused initiative in the market.

Agency 106

Agency A/B Testing Machine Learning Conversion 106

AdvertiseMint

JANUARY 17, 2024

They’re mighty tools for improving conversion rates! Callout extensions led to big improvements for PPC Hero’s paid ads, lifting click-through rates by 221% and conversion rates by 40%. These simple changes made more people click on their ads, leading to more sales of sneakers and boots.

Ad Click 52

Ad Click Shipping Pop-Up A/B Testing 52

Single Grain

JULY 22, 2019

This gives Mary a head start on drawing up her own ads. Click here to download it for free right now! Return on investment, or ROI, can be measured in a number of ways, including conversion rate, cost per lead, lead close rate, cost per acquisition and average order value. Measuring ROI. Tracking Attribution.

Marketing 85

Marketing Affiliates ROI Conversion Rate 85

AdvertiseMint

JANUARY 8, 2024

Look for the “Ads Manager” tab on your Facebook business page or visit business.facebook.com. This quick overview sets the stage for a deeper dive into the performance of your ads. Click the specific campaigns to go into the ad sets and individual ads.

A/B Testing 52

A/B Testing Click Through Rate Conversion Rate CPC 52

Single Grain

NOVEMBER 17, 2020

You’ll also want to include a headshot in your ad, since images of people tend to capture attention and build trust. Simple “If-Then” Lead-Gen Form Ad. To measure CPL, you’ll need some kind of mechanism in place to tie a lead conversion to a specific ad click.

CPL 98

CPL Retargeting ROI Click Through Rate 98

Single Grain

JUNE 8, 2023

The overarching areas to consider are as follows: If you give a keen eye to each of these areas in the way we discuss here, you should have a pretty good idea as to what problem areas you might have, and what potential avenues your ad account has to grow in. Let’s go through each area of importance when conducting a Facebook Ads audit.

Retargeting 52

Retargeting A/B Testing Conversion Rate Conversion 52

Single Grain

DECEMBER 23, 2019

This update can provide suggestions like adding new keywords, setting estimated mainline bids, and fixing ad groups without ads or keywords. Whether you’re an advertiser or an agency, you need to be on top of the newest features and trends to help you take your PPC game to the next level in 2020 and beyond.

Video Ads 96

Video Ads Machine Learning Conversion SEO 96