Remove Ad Click Remove Display Advertising Remove Education Remove SEO
article thumbnail

10 PPC Trends You Can’t Ignore in 2020

Single Grain

Why You Should Use Long-Tail Keywords in Your SEO Campaign. Trend #3: Video Ads and PPC. Related Content: How Poor Website Security Negatively Impacts SEO Rankings. Smart bidding is a subset of automated bidding strategies that uses machine learning to optimize your ads for conversion based on the goals you set.