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X Takeover By taking over both the Timeline and Explore tabs, X Takeover ad placements offer brands exclusive ownership of X’s prime realestate on both desktop and mobile, enabling you to unleash the full potential of your advertising strategy. You are now ready to launch your first Twitter Ads campaign.
RPM is a metric used to determine the total ad revenue a publisher is set to earn for 1000 adimpressions. CPM, on the other hand, is the amount an advertiser will pay for 1000 adimpressions. By the end of the guide, you’ll be able to speak confidently about these metrics and impress your team!
He also found that visitors browsing realestate sites converted 50% better, prompting him to increase spending on that demographic as well. You can view: Which posts are bringing in a higher CPM (if you’re selling ads), or if one of your pages is a prime candidate on which to put an additional ad.
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