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Looker Studio releases GA4 connector update with 170 new fields

Martech

To get access to Looker Studio’s new fields, follow these step-by-step instructions: Click on ‘Data Sources’ in their Looker Studio account. A new window will then pop up on your screen with all 170 new fields listed. Click on ‘Apply’. All the new fields should then appear in your existing reports. You’re all set!

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Callout Extensions: The Secret to Capturing More Ad Clicks in 2024

AdvertiseMint

What if I told you a simple Google Ads tweak can lead to more clicks and exposure in 2024? Well, buckle up because callout extensions might be the boost your campaigns need! You’re probably familiar with those little descriptive snippets under some ads. Bigger ads take up more space and can push down other ads.

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Ad Exchange: What Is It & How Does It Work?

MNTN

The tech world, specifically the ad tech world, can feel like an excess of new words and tools that seem to pop up overnight. As you begin to explore the various terms of programmatic advertising , an ad exchange is something youll see mentioned often as an important part of the programmatic ad buying and selling process.

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9 Google Ads Trends You Can’t Ignore in 2021

Single Grain

Even a small change can end up causing massive cuts in their traffic volumes, and all within a few hours. Google wants you to spend more on their ad network because, let's face it, that's how they make money. Advertisers can implement this new ad type directly through a Shopping campaign. Trend #8: Image Extensions.

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12 Quick Approval Ad Networks For 2023 – Jumpstart Site Monetization

Monetize More

The approval process is relatively straightforward, and you usually get a response within a few days after signing up. Click here to sign up to Media.net and earn an additional 10% on your ad revenues for the first 3 months. On average, it takes them 48 hours to review sign-ups and accept new publishers.

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How to Get the Cheapest Facebook Ads Without Sacrificing Quality

Single Grain

Your objective is to find some semblance of traction and start bringing the numbers up over time while looking for key spots to optimize. Here's how to get the cheapest Facebook Ads without sacrificing quality. per click on average, while retail, apparel, travel and hospitality are all less than $.75 75 per click.

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How iOS 14 Will Impact How Mobile Advertisers Fight Ad Fraud

InMobi

These changes to Apple’s new mobile operating system coming in 2021 will require each app installed on a device to display a pop-up message that specifically asks iPhone and iPad owners to opt in to having their personal data collected and shared in this manner. – then it’s reasonable to assume it’s fraudulent.