Elevate Your Ad Revenue: The Ultimate Guide To Header Bidding
Smart-Hub
FEBRUARY 16, 2024
Considering this, your ad exchange platform has to support this functionality. Key Components To clarify the header bidding meaning even more, let’s review the core components involved in this process: SSPs, DSPs, and ad exchanges. Ad Exchange Usually, an ad exchange performs as an intermediary between an SSP and DSP.
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