This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Original content was abundant, new channels poppedup overnight, and the pandemic presented a perfect backdrop for regular TV watching. Despite this, signals from the market show that the living room isn’t giving up its crown quite yet. As of late, the TV and media landscape appears to be shifting.
SmartHub is a white label PaaS advertising exchange that provides rapid entry into the ad tech marketplace thanks to the customer-centric approach and pre-built technology. What is White Label adexchange? What is a White Label adexchange? Who is SmartHub for, and what results does it bring to its clients?
However Gemini’s image generation capabilities came under scrutiny this week, after examples poppedup on social media of the AI model creating images with odd, historically inaccurate racial diversity. Walmart Ramps UpAds Business with $2.3 Read more on VideoWeek. The agreement sees Walmart pay $11.50
And while in the past digital ad revenue growth has helped partly make up for TV losses, digital ad revenues were also down year-on-year from €83 million last year to €76 million this year. But these revenues are still much lower than TV ad revenues, reaching €74 million in the quarter. percent overall.
The streaming company has also paired with Nielsen to use its Digital Ad Ratings (DAR) in the US, starting in 2023 and eventually reported through Nielsen ONE Ads. The streamer is signed up to BARB’s measurement service in the UK, as VideoWeek reported. action, drama, romance, sci-fi),” said Peters.
We organize all of the trending information in your field so you don't have to. Join 5,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content