Monetize More

MARCH 3, 2023

The Epom monetization team will advise you on the best ad formats and ad layouts to choose from to get the best results. Ad formats supported in their network include native, video, banner, and rich media ads. Click here to find out more about Velis Media 10. Click here to find out more about Epom 9.

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Monetize More

JULY 12, 2022

Google AdMob is a mobile ad network, while Google AdX is an ad exchange that supports both Web and mobile app & game inventories. Google AdMob levels the playing field and helps you reach those millions of users that can discover your app and enhance your revenue through AdMob by connecting with multiple mobile ad networks.

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InMobi

JUNE 5, 2018

Media Agencies Media agencies are companies dedicated to creating, planning and handling advertising (and sometimes other forms of promotion) for its clients. Ad Networks - this is a company that has exclusive rights to sell the inventory from a specific group of publishers.

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Lemonads

SEPTEMBER 13, 2020

Instead, programmatic is the process of using software and algorithms to trade data-rich media while RTB is one method of execution. Once you’ll know exactly what RTB is and how it works, you’ll crave to start applying it with your ads, targeting more interested people and actually achieving more sales! What does this mean?

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Ad Ops Hero

JANUARY 25, 2021

Digital Ad Operations (also known as ad operations, ad ops, online ad operations) denotes to the process that support the managing and delivering the advertisements through digital platforms. Ad Ops is responsible to set up and optimize the ad campaigns by following the various checks and policies.

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Brid.tv

NOVEMBER 22, 2022

Key Features: Suitable for beginners High-end security Excellent engagement tracking tools Has a variety of non-intrusive ad formats Mediation between numerous ad networks supported Excellent personalization features. Supported Ad Formats Minimum Traffic Banner Ads Instream Video Ads Interstitial Ads Rewarded Ads Rich Media Ads N/A.

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Brid.tv

DECEMBER 14, 2022

In-app advertising entails showing ads to app users in order to generate revenue. This is quite a complex process that involves multiple parties, including mobile ad networks , SSPs , DSPs , ad exchanges , and more. This request entails information such as the type of ad that the app wants to serve and the floor price.

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MobileAds

JANUARY 24, 2021

In a typical campaign, an advertiser would purchase ad inventories from different sources; websites & applications, including from programmatic platforms such as ad networks, DSP s and ad exchanges. To ensure efficiency in ad operations, advertisers use a third-party ad server to manage their campaigns.

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VideoWeek

AUGUST 12, 2022

Mobile ad exchange Kargo has announced the acquisition of video player Ziggeo, building up the online video portion of its omni-channel platform. The deal includes an additional $25 million investment in Axios’ media arm to help expand its news offering. Trade Groups Offer Guidelines for Diverse Media Suppliers.

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Brid.tv

JULY 9, 2023

Google ADX Google ADX remains one of the largest ad exchanges in the current market. It is a programmatic platform that offers real-time bidding, various targeting options, ad quality, and control and is integrated with Google Ad Manager. AdMedia AdMedia is an advertising network with its own ad exchange.

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Brid.tv

DECEMBER 20, 2022

App developers and publishers sell their ad inventory to buyers, i.e., brands and advertisers to generate revenue. In-app advertising is especially popular in gaming apps, social media apps, and entertainment and streaming apps. A user opens an app, sees an ad, and the publisher receives money from the advertiser for showing said ad.

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Clearcode

AUGUST 13, 2023

Moreover, as many as 86% of people use other devices while watching TV , with between 68%-76% of viewers using a smartphone to research information, use social media, and reply to messages. Apart from the ad network, we’ve also got the ad exchange. Well, it depends on how the in-app mobile ads are bought and sold.

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Monetize More

MAY 10, 2022

Direct ad sales create a direct relationship between publishers and advertisers, eliminating the mediator like programmatic ad agencies, ad networks, SSPs, or DSPs. The only way for publishers to make money before the advent of ad technology was through direct deals. More Ad Revenue. Rate Cards and Spec Sheets.

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Monetize More

OCTOBER 18, 2022

Through Xandr, publishers can get access to one of the top ad exchanges in the industry, with more than 10 million daily impressions, to monetize their content and maximize returns for each impression. For publishers focusing on video advertising, Xandr offers in-stream, out-stream, and in-banner video ads. Unruly Media.

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InMobi

SEPTEMBER 30, 2019

Back then, performance media buys took a spray and pray approach. Performance advertisers would leverage social media (including Facebook and Twitter ads), search engine marketing and a wide variety of ad networks and ad exchanges to reach just about everyone. In the U.S.,

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Brid.tv

NOVEMBER 25, 2022

In other words, our publishers get access to high-quality ad demand from these ad exchanges from a single dashboard. Ad and Header Bidding Analytics. Marketplace provides publishers with ad demand for both video and display advertising from an array of high-quality sources. Easy-to-Set-Up Video Header Bidding.

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Brid.tv

JUNE 26, 2023

With state-of-the-art programmatic video advertising technology and a variety of video ad formats (both desktop and mobile, instream, outstream , in-app video, etc.), Publishers at Aniview can monetize with the most popular video ad formats, including instream, outstream, in-app, and in-banner video ads through the platform’s ad marketplace.

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Brid.tv

SEPTEMBER 26, 2022

Omnichannel Monetization Audience Targeting Options Performance Reporting and Analytics Top 15 Display Ad Networks for Publishers 1. Airnow Media 6. Yahoo Ad Tech (Formerly Verizon Media) 8. Vibrant Media 10. Google ADX is the largest and most popular ad exchange on the internet right now. AdPushup 4.

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InMobi

DECEMBER 30, 2013

Programmatic Buying – The latest ad technology is geared around automated buying and selling as ad exchanges, supply side platforms and mobile ad networks reach for scale. Programmatic ad buying and selling is changing the mobile landscape and is growing in fast in developed internet markets. billion in 2016.

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Smart-Hub

OCTOBER 20, 2023

Connected TV is like a video entertainment hub that allows you to watch regular TV, satellite TV, and stream Internet-based media all on the same device. These are a few connected TV examples of ad interaction with viewers. Let’s delve into more details and consider the most popular CTV ad types.

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RevX

APRIL 5, 2022

Demand Side Platform (DSP) is a media-buying tech platform, ideally with AI and deep-learning capabilities that communicate with ad exchanges, ad networks, and Data Management Platforms (DMPs) to bid in real-time for ad slots on offer by the Supply Side Platform (SSP). 9) Campaign Types.

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Monetize More

DECEMBER 21, 2022

Publisher monetization via advertising has grown over the years beyond display and text ads to native, video, rich media, in-game, in-app, and mobile advertising. These models vary greatly, as do the ad monetization strategies from which they profit. Social media platforms. Organic In-house Media.

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Automatad Inc.

DECEMBER 1, 2023

From workout gear to nutritional supplements, display ads connect your audience with products and services relevant to their fitness journey. Advertisers are also willing to pay higher eCPM for your ad inventories. Banner ads , video ads , native ads , and rich media ads are something you must try.

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Monetize More

NOVEMBER 24, 2022

These users get bombarded by messages, news events, and social media on a daily basis – all very distracting. However, being too aggressive with your ad placements can increase the chances of accidental clicks and lead to negative user experiences. Use both instream and outstream mobile video ads for more engagement.

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Automatad Inc.

JANUARY 26, 2023

For example, video ads tend to generate more revenue per thousand views than display ads, as they are more engaging and can lead to higher click-through rates. Similarly, interactive ad formats, such as expandable or rich media ads, can generate more revenue per thousand views than static display ads.

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Paleo AdTech

DECEMBER 10, 2023

One of them (an interview with the mysterious ‘ Dr. Boris ,’ behind-the-scenes builder of much of the early ad tech infrastructure, starting with Right Media) was Gartner’s most popular blog of that year. Then Dwight looked at how media monetizes and said advertising could be bigger. I like building things.

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Paleo AdTech

APRIL 29, 2021

One of them (an interview with the mysterious ‘ Dr. Boris ,’ behind-the-scenes builder of much of the early ad tech infrastructure, starting with Right Media) was Gartner’s most popular blog of that year. Then Dwight looked at how media monetizes and said advertising could be bigger. I like building things.

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Brid.tv

DECEMBER 2, 2022

Key Characteristics: High level of engagement Very intrusive but attention-grabbing High impression and conversion rates High demand among advertisers Offers more ad space for more detailed creatives. Rich Media Ads. Rich Media Ad. Rich Selection of Video Ad Formats. Table of Contents.

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VideoWeek

AUGUST 9, 2022

Mobile ad exchange Kargo has announced the acquisition of video player Ziggeo, building up the online video portion of its omni-channel platform. As part of this push, the Ziggeo developer team will jointly set the direction for the combined companies’ video player roadmap, in order to build new video ad formats.

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Smart-Hub

MARCH 19, 2024

Explore more details in our guide about the mastering ad operations. Feature Freedom: Skyrocket Your Ad Exchange With SmartHub! Book Your Complimentary Consultation Let Us Hear from You Understanding Native Ads First of all, let’s figure out what native advertising is. Then, these insights can be used to adapt the copy.

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Clearcode

APRIL 26, 2022

A brief history of digital advertising — from the very first online ad to today. The main media-buying processes. Next up we’ll take a look at the media-buying process. We saw the first ad appear in 1994, web cookies, which would go on to play a key role in online advertising, were invented by 2 developers from Netscape in 1994.

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MNTN

JANUARY 29, 2025

Programmatic advertising (also known as programmatic media buying) is an automated process of buying and selling digital ad spaces in real time using complex algorithms. Programmatic advertising is simply a subset of digital advertising that automates the decision-making process of ad placement. What is Programmatic Advertising?

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