Brid.tv

FEBRUARY 29, 2024

Especially now, with the ever-growing ad spend from brands and advertisers, the demand for ad inventory is skyrocketing. But to really cash in on their inventory, publishers need to master ad yield optimization. So, an ad is considered viewed if at least 50% of its pixels are in view for a minimum of two seconds.

Header Bidding 52

Header Bidding Viewability Ad Inventory CPM 52

Brid.tv

MARCH 30, 2023

Benefits of Programmatic Direct Higher Ad Yield Better Inventory Control Transparency and Safety Automation Disadvantages of Programmatic Direct Website Monetization Made Easy With Brid.TV These deals function on the basis of one-to-one agreements that entail negotiations on pricing, ad placements, and targeting options.

Ad Inventory 52

Ad Inventory Fill rate Ad Ops Ad Space 52

Monetize More

OCTOBER 20, 2022

It’s a rectangular ad unit measuring 728 pixels wide by 90 pixels tall. This ad unit is also one of the standard IAB units that replaced the older and much smaller 468×60 banner. Master your ad inventory like the pros and become an ad ops guru with PubGuru University! 4- Expandable Ads.

Banner 98

Banner Click Through Rate Viewability Pop-Up 98

Brid.tv

MARCH 7, 2023

Cross-channel compatibility — Whether you have an OTT service and a CTV channel or simply want to put video ads on your website , instream ads are a viable option. Considerable demand — Because instream ads are such an effective advertising tool, lots of advertisers are willing to invest in them. Make Use of the Brid.TV

Header Bidding 52

Header Bidding Non-Profit Ad Ops Video Ads 52

Brid.tv

MARCH 23, 2023

Expand Your Inventory Not having enough ads on your website/app can also pose an issue. If a publisher doesn’t have available ad inventory within the web page or video content, i.e., fewer ad-serving opportunities, they should incorporate additional ad units. Maximize CPM with Brid.TV

CPM 52

CPM Header Bidding Ad network Ad Inventory 52

Brid.tv

JUNE 14, 2023

What to Look for in an Ad Exchange? Best Ad Exchanges for Publishers in 2023 Google AdX OpenX Magnite Sell Ad Inventory With Brid.TV FAQ What Is an Ad Exchange? Preferred Exchanges — Preferred ad exchanges or deals are more similar to the traditional approach of selling ad inventory.

Ad Exchange 52

Ad Exchange Ad Inventory Ad network Non-Profit 52

Monetize More

NOVEMBER 24, 2022

This increases the need for mobile ads to be attention-grabbing, placed in optimal digital spots for maximum viewability while utilizing the best banner sizes for maximum revenue generation for publishers and successful campaign management for advertisers. Web interstitials or full-page web ads. Decent viewability.

Mobile Ads 59

Mobile Ads Banner Viewability CPM 59

Automatad Inc.

NOVEMBER 22, 2023

Reduced viewability: Refreshing ads when users aren’t looking at the page can drop ad viewability. Increased ad fraud: Ad refreshes might inflate ad impressions, potentially leading to more ad fraud. To start using AXT as a publisher, contact Automatad’s Ad Ops team.

Viewability 40

Viewability Impressions Header Bidding Ad Inventory 40

Monetize More

FEBRUARY 8, 2023

These are the rumors that have been floating around in AdOps forums and personal chats whenever someone is trying to decide which ad management company they need to be choosing ultimately. Let’s get real here: In the publishers’ marketplace, ad inventory is programmatically bought & sold via automated bidding.

Header Bidding 52

Header Bidding A/B Testing Viewability Ad network 52

Brid.tv

JUNE 14, 2023

What to Look for in an Ad Exchange? Best Ad Exchanges for Publishers in 2023 Google AdX OpenX Magnite Sell Ad Inventory With TargetVideo FAQ What Is an Ad Exchange? Preferred Exchanges — Preferred ad exchanges or deals are more similar to the traditional approach of selling ad inventory.

Ad Exchange 40

Ad Exchange Ad Inventory Ad network Non-Profit 40

Monetize More

JANUARY 12, 2023

Advertisers may be less willing to pay for ad space on these deeper pages, leading to unfilled impressions. Less time spent on the page : If users are spending less time on a page, the viewability of ads on that page may decrease. It pushes RPMs up in every ad request, without manual intervention.

Impressions 52

Impressions CPM Brand Awareness Ad Exchange 52

Brid.tv

NOVEMBER 25, 2022

Features to Look for in an Ad Monetization Platform. All ad monetization platforms have the same main purpose — to help publishers generate revenue by selling ad inventory. Variety of Ad Units. This will increase the chances of higher ad fill rates , as more demand sources will bid on each impression.

Header Bidding 52

Header Bidding Ad Server Video Ads Ad Exchange 52

Monetize More

DECEMBER 28, 2022

Ad Ops professionals heavily rely on verification and privacy technologies as part of their daily rituals. The main priority for AdOps nerds is to ensure that the publisher chooses the right targeting for the ad. Key Companies: ADXPOSE, TRUSTe, privacychoice, Ad-Juster, GHOSTERY. Popular Ad Servers (Publisher Side).

Ad Server 52

Ad Server Demand Side Platform Retargeting Ad Tech 52

Monetize More

APRIL 13, 2023

However, this variable is known to be a bad predictor of what an ad impression is worth. Platforms like Google Ad Exchange with its DFP connection that can bid impression by impression also get an unfair advantage. Maximum Ad Revenue for Publisher Inventory: MonetizeMore has been able to grow its publishers’ ad revenue by 36%.

Header Bidding 52

Header Bidding Ad Server Impressions Demand Side Platform 52

Brid.tv

JUNE 26, 2023

PropellerAds Gain Access to Premium Demand With TargetVideo FAQ What Is a Video Ad Network? A video ad network is a platform that acts as an intermediary between publishers and advertisers and looks to curate video ad inventory from publishers to sell it to advertisers. What is a video ad network?

Ad network 40

Ad network Video Ads Header Bidding CPM 40