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Ad Inventory

Ad Server

Information Technology

What Is an Order Management System (OMS) and How Does It Work?

Clearcode

FEBRUARY 15, 2022

Thanks to the various features and integrated tools, an OMS enables you to: Monitor the availability of your ad inventory. You can connect your OMS with first- and third-party ad servers, ERP and CRM systems, BI platforms, SSPs, ad exchanges, and DSPs via APIs. Optimize advertising campaigns. Create reports.

Ad Inventory

Ad Inventory Ad Server Finance Ad Exchange

Case Study: How we created Adblock Bypass and raised StarLightMedia’s programmatic ad sales by 50%

Adtelligent

JUNE 9, 2021

Now the company creates various solutions to manage and sell programmatic ads. Advertisers buy impressions via ad platforms , and publishers sell ad inventory. ” The company offers three platforms to manage publisher advertising inventory and its programmatic advertising sales.

Header Bidding

Header Bidding Demand Side Platform Impressions Video Ads

AdTech Trends

What Is an Order Management System (OMS) and How Does It Work?

Case Study: How we created Adblock Bypass and raised StarLightMedia’s programmatic ad sales by 50%

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