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CTV Advertising Examples: 10 Campaign Ideas Proven to Work

MNTN

The ad quickly cuts to the chase of the message, telling viewers that just as they wouldn’t wait for a ring to be paid off to get engaged, they shouldn’t wait to take care of important car repairs. The ad encourages viewers to finance repairs with Meineke’s in-house financing program. YouTube Link 8.

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CTV Advertising Examples: 10 Campaign Ideas Proven to Work

MNTN

The ad quickly cuts to the chase of the message, telling viewers that just as they wouldn’t wait for a ring to be paid off to get engaged, they shouldn’t wait to take care of important car repairs. The ad encourages viewers to finance repairs with Meineke’s in-house financing program. YouTube Link 8.

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The WIR: Roku Patents New Pause Ad Tech, Paramount Enters Exclusive Talks with Skydance, and Reach Describes Meta as ‘Potent Threat to Society

VideoWeek

Captify Brings Search Data to Magnite SSP Captify, a search intelligence company, has partnered with Magnite, a supply-side platform (SSP), to bring search intent data to programmatic CTV ad inventory. The new offering will provide a new revenue stream for BILD, and create new ad opportunities for existing and new advertisers on BILD.

Ad Tech 59
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The WIR: Senators Call for FTC to Investigate YouTube, TV4 Launches a New Streaming Service, and Paramount and OMG Trial VideoAmp as a Currency

VideoWeek

The new Audience Sync feature enables customers to connect to marketing integrations (such as MAPs/CRMs) directly in Video Cloud; and Segment Sync pulls video data to form target audience groups that can sync with Audience Sync. The Week For Brands & Agencies Dentsu Reports 4.7 percent organic decline in revenues year-on-year.

Ad Tech 52