Brid.tv

SEPTEMBER 30, 2022

The growing popularity of video content that we have been witnessing in recent years has also boosted the popularity of digital video advertising. Although this ad format is generally considered to be effective and engaging, not all video ads are the same. What Are Pre-Roll Ads. Types of Pre-Roll Ads.

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Brid.tv

AUGUST 23, 2022

Through these platforms, you can easily sell your ad inventory and insert ads into your OTT website or app to generate revenue. You can also track the performance of these ads and optimize them to get the highest CPMs. You may know them as video ad networks. Video Platform Features.

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Brid.tv

JUNE 26, 2023

As a result, more and more publishers are looking toward video ad networks as their main ad providers. So to help, we decided to single out some of the best video ad networks out there for publishers. Table of Contents [ hide ] What Is a Video Ad Network? What to Look for in a Video Ad Network?

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Brid.tv

NOVEMBER 4, 2022

Video advertising has been gaining popularity at an incredible speed in the last decade or so. With it, video ad tech has been developing to keep up with the increasing demand. One of the most sophisticated pieces of ad technology we have seen appear recently is video header bidding. What Is Video Header Bidding?

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Brid.tv

DECEMBER 14, 2022

This is quite a complex process that involves multiple parties, including mobile ad networks , SSPs , DSPs , ad exchanges , and more. In short, when a user opens a publisher’s app, the app sends an ad request to the publisher’s network for a certain piece of ad inventory. Mobile Game Ad Formats.

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Brid.tv

APRIL 17, 2024

Benefits of Programmatic Direct Higher Ad Yield Better Ad Inventory Control Transparency and Safety Automation Disadvantages of Programmatic Direct Website Monetization Made Easy With TargetVideo FAQ What Is Programmatic Direct? Preferred Deals — Advertisers are not obliged to purchase the ad inventory.

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Brid.tv

FEBRUARY 26, 2023

These days, publishers are looking for ways to diversify their revenue streams, with many focusing on AVOD (advertising video on demand). However, to achieve a successful video ad monetization strategy, they need to know how to best optimize their ad inventory. pre-roll , mid-roll , and post-roll ads).

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Brid.tv

DECEMBER 21, 2022

What Is a Mobile Ad Network. A mobile ad network is an advertising platform that connects mobile publishers and app developers who want to sell ad inventory with advertisers who want to buy it. In other words, they act as an intermediary and a marketplace for mobile ad trading. . How Do Mobile Ad Networks Work?

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Brid.tv

SEPTEMBER 16, 2024

With the rise of video consumption across platforms, from social media to news websites, it’s the perfect chance for publishers to capitalize on this growing demand — but, of course, with an appropriate video ad monetization strategy. This shift has pushed advertisers to allocate more budget toward video.

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Brid.tv

DECEMBER 20, 2022

Most Popular In-App Advertising Formats Banner Ads Video Ads Native Ads Interstitial Ads Rewarded Video Ads Playable Ads How to Start With Mobile In-App Advertising? App developers and publishers sell their ad inventory to buyers, i.e., brands and advertisers to generate revenue.

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Monetize More

MAY 20, 2023

Real Content Network Real Content Network offers publishers a native video and content marketplace. Similar to AdSense, they provide a 100% fill rate and even work with direct and programmatic partners to generate better ad revenues for publishers. Their focus is on mobile and video ad monetization.

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Brid.tv

MARCH 30, 2023

Benefits of Programmatic Direct Higher Ad Yield Better Inventory Control Transparency and Safety Automation Disadvantages of Programmatic Direct Website Monetization Made Easy With Brid.TV These deals function on the basis of one-to-one agreements that entail negotiations on pricing, ad placements, and targeting options.

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Ad Inventory Fill rate Ad Ops Ad Space 52

InMobi

OCTOBER 8, 2021

In order to take advantage of the $100 billion opportunity  that is retail media, retailers must do three things: Focus on creating engaging customer experiences Maximize ad inventory demand Unlock recurring budgets from all advertisers. “Retail media is not just promoting sales happening on the platform.

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Brid.tv

FEBRUARY 29, 2024

Especially now, with the ever-growing ad spend from brands and advertisers, the demand for ad inventory is skyrocketing. But to really cash in on their inventory, publishers need to master ad yield optimization. It’s great for brand control and maintaining ad quality on your website.

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Clearcode

APRIL 21, 2023

Advertisements on websites can take various forms, such as banners, pop-ups, video ads, etc. Many publishers and media companies display various forms of advertising on their website to diversify their ad revenue. When a publisher puts ad space up for sale, advertisers make offers to buy this space.

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Automatad Inc.

OCTOBER 27, 2023

We will help you combat these challenges with the best video monetization strategies, actionable tips, and suggestions. Challenges in Video Monetization Even though the video website drives higher engagement and money through the video ads, there are challenges you need to face and conquer to see better ROI.

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Monetize More

JUNE 22, 2022

Its advanced app monetization technology was made specifically for app developers promising maximum ad revenue, comprehensive reporting & metrics tools. Along with interstitial ad formats, AdMob supports video ads, native ads, banner, and rewarded ads as well. Meta Audience Network for Interstitial Ads.

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Automatad Inc.

JANUARY 9, 2024

Its adoption rate reflects the same. Likewise, video header bidding is a go-to solution for publishers who want to serve video ads. Why video ads, you ask? Well, for starters, adtech knows video ad supremacy ! What Is Video Header Bidding?

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Brid.tv

NOVEMBER 25, 2022

All ad monetization platforms have the same main purpose — to help publishers generate revenue by selling ad inventory. Variety of Ad Units. A wide variety of ad units is important for maximizing potential ad revenue. A good ad platform needs to provide publishers with lots of high-quality ad demand.

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Brid.tv

MARCH 7, 2023

Types of Instream Ads Benefits of Using Instream Ads 6 Tips for Setting Up Instream Ads Find the Optimal Ad Number and Placements Make Use of Ad Podding Use Engaging Content Units Increase Ad-Serving Opportunities Optimize Price Floors Optimize Your Header Bidding Stack Make Use of the Brid.TV

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Header Bidding Non-Profit Ad Ops Video Ads 52

Brid.tv

JUNE 14, 2023

What to Look for in an Ad Exchange? Best Ad Exchanges for Publishers in 2023 Google AdX OpenX Magnite Sell Ad Inventory With Brid.TV FAQ What Is an Ad Exchange? Preferred Exchanges — Preferred ad exchanges or deals are more similar to the traditional approach of selling ad inventory.

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Brid.tv

SEPTEMBER 26, 2022

Display ad networks make display advertising possible. In other words, they are collections of websites and applications that serve display ads. Using these networks, publishers connect with advertisers to sell them their ad inventory. What to Look for in a Display Ad Network? Among other things, Brid.TV

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Brid.tv

SEPTEMBER 12, 2022

Types of Connected TV Ads Display Ads Instream Video Ads Branded Canvas Ads Benefits of Connected TV Advertising The Current State of the CTV Advertising Market Precise Audience Targeting Actionable Ad Performance Data How to Sell CTV Ad Inventory What Should You Do if You Don’t Have a CTV App?

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Brid.tv

MARCH 23, 2023

Expand Your Inventory Not having enough ads on your website/app can also pose an issue. If a publisher doesn’t have available ad inventory within the web page or video content, i.e., fewer ad-serving opportunities, they should incorporate additional ad units. Maximize CPM with Brid.TV

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Brid.tv

NOVEMBER 1, 2022

If so, consider finding a programmatic ad provider. Programmatic advertising platforms make the process of selling ad inventory simpler and more streamlined. With the right ad provider by your side, you won’t have to worry about low ad fill rates or CPMs. Google Ad Manager 360.

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InMobi

APRIL 4, 2019

With open exchanges or open marketplaces, available ad inventory (i.e. potential ad placements on apps or websites) is made available to anyone, and the highest bidder in an ad auction gets to place their ad in that spot for a given amount of time. It’s like an open exchange, but on a much smaller scale.

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Brid.tv

JULY 9, 2023

An OTT advertising platform is a platform that allows OTT publishers to sell their ad inventory , track ad performance, and generate video ad revenue. Simply put, OTT advertising platforms are video ad networks that offer monetization for OTT services as well.

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Brid.tv

AUGUST 29, 2022

In return, publishers get to tap into OTT monetization and generate video ad revenue. When a publisher decides to monetize their video content through advertising, they can join a video ad network. Using this network, they can offer their ad inventory for sale. Google Ad Manager 360.

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AdvertiseMint

NOVEMBER 7, 2023

Whether it’s display ads, video ads, or mobile ads, publishers can choose from multiple ad networks to find the right fit for their ad inventory. With billions of ad impressions at stake, a robust ad network can be the difference between ad space filled to the brim or left languishing.

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Automatad Inc.

MARCH 20, 2024

You can easily attract them with an ad inventory with a high viewability rate. Because advertisers want ad space with a high viewability rate ! Therefore, a high fill rate is ensured by ads from potential demand partners. Higher fill rates increase your ad revenue and yield.

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Viewability CPM Impressions Fill rate 52

Automatad Inc.

MARCH 20, 2024

You can easily attract them with an ad inventory with a high viewability rate. Because advertisers want ad space with a high viewability rate ! Therefore, a high fill rate is ensured by ads from potential demand partners. Higher fill rates increase your ad revenue and yield.

Viewability 52

Viewability CPM Impressions Fill rate 52

Oko

AUGUST 8, 2024

Yield Management Ad-yield management is how publishers manage supply and demand for their ad inventory, in order to maximize revenue and optimize pricing. By optimizing how your ad inventory is allocated and sold, you can enhance your earnings and improve overall ad performance.

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Brid.tv

NOVEMBER 22, 2022

They exist to streamline the process of implementing VAST & VPAID ad tags into your apps, allowing you to start monetizing in a matter of hours. Rich Selection of Video Ad Formats. One of the most valuable things an app monetization platform can offer you is access to various ad formats. Premium Google ADX Demand.

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Brid.tv

OCTOBER 15, 2024

From the best ad placements to optimal price floors, there are many factors that play into just how much you can make from an instream video ad. Table of Contents What Are Instream Video Ads? Benefits of Instream Ads for Publishers Tips for Earning More With Instream Video Ads 1.

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InMobi

FEBRUARY 22, 2022

Video advertising is a win-win-win for retailers, brands and consumers, and in this scenario, we all win (name the reference). Video ads help retailers and brands by compressing the purchase funnel and combining awareness with product education and inspiration, followed by a clear path to purchase the featured item.

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InMobi

SEPTEMBER 14, 2021

Highlighting The Most Popular Ad Formats What ad formats are being embraced? In 2021, around 60% of all placed ads were banner ads, with the remaining 40% being other formats like interstitial ads, native ads and video ads. Why do banner ads remain so popular?

Header Bidding 52

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Brid.tv

JUNE 14, 2023

What to Look for in an Ad Exchange? Best Ad Exchanges for Publishers in 2023 Google AdX OpenX Magnite Sell Ad Inventory With TargetVideo FAQ What Is an Ad Exchange? Preferred Exchanges — Preferred ad exchanges or deals are more similar to the traditional approach of selling ad inventory.

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