Monetize More

JANUARY 18, 2023

In this article, we will explore the various aspects of programmatic advertising and provide a comprehensive understanding of this important topic. Programmatic advertising definition: what is it? It also represents most types of ad spaces on all screens including video, mobile, native and display ads.

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Smart-Hub

DECEMBER 8, 2023

This will help us better understand the challenge of building an AdTech ecosystem without 3rd party data for publishers and advertisers. Demand-Side Platform (DSP): how advertisers automatically bid on ad inventory With the help of demand-side platforms (DSPs), solo advertisers and agencies buy audience.

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Clearcode

APRIL 21, 2023

According to Reuters Institute’s Journalism, Media, and Technology Trends and Predictions 2022 , display advertising was considered an important source of income by 81% of publishers in 2020 but this dropped to 73% in 2022. Native advertising also saw its popularity among publishers as a revenue source drop from 76% in 2020 to 59% in 2022.

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Brid.tv

DECEMBER 21, 2022

What Is a Mobile Ad Network. A mobile ad network is an advertising platform that connects mobile publishers and app developers who want to sell ad inventory with advertisers who want to buy it. In other words, they act as an intermediary and a marketplace for mobile ad trading. .

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Lemonads

NOVEMBER 29, 2020

Contrary to RTB, the advertiser using a PMP knows which websites their ads are being served on, allowing them to measure the accurate ROI of their ads. The advertiser is given a sneak peek of the publisher’s ad inventory and is not bound to make any purchase. Simply put, native advertising is paid content.

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Smart-Hub

JANUARY 2, 2024

In addition to being useful, the article natively advertises your partner’s service. Depending on your agreement, a sponsored post may or may not have additional ad slots to maximize revenue. They should comply with the latest security and privacy standards, such as GDPR, TCF 2.0, CCPA, COPPA, and Sellers.json.

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Single Grain

JULY 18, 2023

So whether you’re a marketer, advertiser or simply curious about the digital advertising landscape, this programmatic advertising guide will equip you with the knowledge to navigate and leverage the power of programmatic advertising effectively. Work With Us What Is Programmatic Advertising?

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