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What Is an Order Management System (OMS) and How Does It Work?

Clearcode

Thanks to the various features and integrated tools, an OMS enables you to: Monitor the availability of your ad inventory. They can also check the availability of their ad inventory and ask for internal approval of pricing. Sellers easily classify the ad inventory they trade and create flexible offers.

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Case Study: How we created Adblock Bypass and raised StarLightMedia’s programmatic ad sales by 50%

Adtelligent

Now the company creates various solutions to manage and sell programmatic ads. Advertisers buy impressions via ad platforms , and publishers sell ad inventory. ” The company offers three platforms to manage publisher advertising inventory and its programmatic advertising sales.