AdPushup

JUNE 16, 2023

Here’s a list of leading push notification ad networks that will help you outreach your revenue and conversion rate in 2023. The ever-evolving ad-tech channels have rooted themselves deeply in the brand-side market.

Ad network 52

Ad network Conversion Rate Ad Tech Conversion 52

Ad Monsters

FEBRUARY 13, 2023

In the ad tech ecosystem, the Black ad ops and rev ops professionals who impact your brands, and thus the industry as a whole, are a part of Black history and should be celebrated. Her expertise focuses on growth markets and delivers meaningful ROI for investors and multinational organizations.

Ad Tech 105

Ad Tech Media Ad Ops Ad Server 105

Ad Monsters

JANUARY 3, 2024

Director of Ad Operations and Analytics, Major League Fishing, also said his company changed who they work with as a result of bad ads. We’ve had to sever relationships with various programmatic partners and ad networks because they couldn’t get control over the bad ads they were sending us. Indirect Monetization.

Ad Ops 52

Ad Ops Cookies Audience Advertising 52

Brid.tv

JUNE 26, 2023

As a result, more and more publishers are looking toward video ad networks as their main ad providers. So to help, we decided to single out some of the best video ad networks out there for publishers. Table of Contents [ hide ] What Is a Video Ad Network? What to Look for in a Video Ad Network?

Ad network 40

Ad network Video Ads Header Bidding CPM 40

AdPushup

OCTOBER 16, 2022

As we move further ahead in the digital revolution, the population’s interests and, along with it, the market behaviour keep evolving. It has been viewed that the average social media user is bound to spend a hundred minutes daily watching videos. And accordingly, 93% of the brands who keep trying to grasp the attention of [.].

Ad network 52

Ad network Advertising Media Marketing 52

AdOpsHouse

JANUARY 27, 2020

While targeting capabilities can differ from one ad network to the next, you’ll generally see several layers of decisions to make as they pertain geolocation, demographics, behavioural targeting, device type and ad creative. Sometimes conversions come from unaccounted for markets.

Ad Ops 52

Ad Ops Ad network Conversion Marketing 52

Monetize More

JANUARY 18, 2023

Take advantage of your share of this lucrative market. The goal of the Advertiser normally was to reach their target market or audience and to influence them to perform some action. Agencies then started helping advertisers to achieve their marketing goals and communicate with their target audience.

Advertising 98

Advertising Ad Inventory Machine Learning Ad network 98

Brid.tv

FEBRUARY 23, 2023

Easy to Implement Great for Beginner Publishers Higher Viewership Ad Display Flexibility Revenue Optimizing and Boosting Works Well With Other Monetization Models AVOD Made Easy with Brid.TV’s Managed Ads Service Rising Popularity of AVOD Platforms The AVOD market size has significantly expanded in recent years.

Ad Ops 52

Ad Ops Advertising Ad Inventory Ad network 52

InMobi

OCTOBER 9, 2018

Learn More about Mobile In-App Advertising Introducing the Digital Marketing Players in Mobile App Advertising In the past, advertisers would communicate directly with app developers and publishers whenever they wanted to run an in-app ad campaign. So, who’s now involved in getting an ad to appear in an app? with their campaign.

Advertising 52

Advertising Ad network Ad Ops Banner 52

Brid.tv

FEBRUARY 22, 2024

This model creates beneficial outcomes for both sides: publishers earn revenue by putting ads in their videos, while online users get to enjoy free access to content. Follow Us AVOD on the Rise The AVOD market size has significantly expanded in recent years. You’ll have to find or create a professional ad ops team.

Ad Ops 52

Ad Ops Video Ads Machine Learning Ad network 52

Monetize More

JUNE 8, 2023

AdSense ad code – Once you’ve signed up for an account, you need to add the AdSense ad code to your website. It will delay your acceptance into the AdSense ad network if you forget to do it. Other reasons – Google is not 100% clear about the processes they follow to accept new publishers into their ad network.

Ad Exchange 52

Ad Exchange Ad network Ad Ops SEO 52

Brid.tv

NOVEMBER 22, 2022

Joining a mobile ad network or an app monetization platform allows you to programmatically sell your app’s ad space to advertisers. And the best part is that you don’t need to be an ad tech expert to set it up. Knowing which features to look for can help you zero in on the best platforms on the market. Marketplace.

Header Bidding 52

Header Bidding Banner A/B Testing Video Ads 52

Brid.tv

JUNE 14, 2023

With programmatic advertising dominating the digital advertising industry, ad networks and ad exchange platforms are rapidly growing in numbers. But what is an ad exchange platform exactly? How does it differ from an ad network? Table of Contents [ hide ] What Is an Ad Exchange?

Ad Exchange 52

Ad Exchange Ad Inventory Ad network Non-Profit 52

Brid.tv

JULY 9, 2023

An OTT advertising platform is a platform that allows OTT publishers to sell their ad inventory , track ad performance, and generate video ad revenue. These are video ad networks that act as intermediaries between OTT publishers and advertisers , helping publishers sell and advertisers buy suitable ad inventory for their ads.

Header Bidding 52

Header Bidding Advertising Ad Exchange Ad network 52

MediaFuse

NOVEMBER 14, 2016

With the ever-growing popularity of programmatic sales, ad ops and programmatic ops teams are faced with the enormous task of managing yield efficiently. However, as a basic rule of thumb, in order to increase yield, a publisher must add quality competition to their ad tech stack. Ask for bid density reports on that unit.

Header Bidding 52

Header Bidding Ad Server CPM Impressions 52

Brid.tv

NOVEMBER 29, 2022

However, affiliate marketing is not the most stable stream of income. Regardless of which monetization method you choose, you will need some sort of software solution to allow you to process transactions or serve ads. Let’s take a look at some of the best video monetization platforms on the market. Monetization Overview.

Header Bidding 97

Header Bidding Video Ads Affiliates Ad Server 97

Ad Ops Hero

JANUARY 25, 2021

That’s where the ad network came in to help the publishers. Ad network is a company that provides technology platform and serve as an intermediate between publishers and advertisers. Since, increased ad network in the market, the new ad technology platform introduced which is Network Optimizers.

Ad Inventory 52

Ad Inventory Ad Exchange Ad network Demand Side Platform 52

MediaFuse

MARCH 21, 2017

These SSPs helped publishers aggregate their ad network demand into one platform. With the use of a wrapper, all of these key values and line items can be consolidated into one ad server order. Wrapper technology will create these line items automatically through ad server API. Pros: Monitoring and management dashboards.

Header Bidding 52

Header Bidding Ad Server Ad Ops Ad network 52

Monetize More

DECEMBER 28, 2022

That is exactly what the Display Lumascape wanted to accomplish for publishers, marketers, and other parties involved in the ad tech space. The Display Lumascape or Luma landscape is the map consolidating various parties coexisting in the ad tech wonderland depending on their functions. Data Aggregators. Creative Optimization.

Ad Server 52

Ad Server Demand Side Platform Retargeting Ad Tech 52

Monetize More

FEBRUARY 8, 2023

Every publisher gets skeptical at times while searching for the best ad management partner that can help them maximize their revenue. Every programmatic ad management partner butters you up with marketing gimmicks stating you can make more ad revenue with us. Whose actions speak louder than their words? Perplexed right?)

Header Bidding 52

Header Bidding A/B Testing Viewability Ad network 52

Brid.tv

JUNE 14, 2023

With programmatic advertising dominating the digital advertising industry, ad networks and ad exchange platforms are rapidly growing in numbers. But what is an ad exchange platform exactly? How does it differ from an ad network? Table of Contents [ hide ] What Is an Ad Exchange?

Ad Exchange 40

Ad Exchange Ad Inventory Ad network Non-Profit 40

Automatad Inc.

JANUARY 23, 2023

This means that each ad network or supply-side platform (SSP) will need to be integrated directly into the publisher’s website through its own JavaScript code. A large number of ad partners and vendors support Prebid.js. Let us explain it with a no-wrapper situation. What is the Role of a Wrapper in Header Bidding?

Header Bidding 52

Header Bidding Ad Server Ad network Ad Inventory 52

Monetize More

NOVEMBER 24, 2022

Let’s take a look at some of the best mobile ad sizes for publishers in 2023 and optimization tips you can start implementing today: The 300×250 ad unit. Web interstitials or full-page web ads. Running into costly errors with mobile ad ops? 7) Check your ads for aesthetics.

Mobile Ads 59

Mobile Ads Banner Viewability CPM 59

Brid.tv

FEBRUARY 29, 2024

Advertisers and brands nowadays rely heavily on programmatic advertising , and programmatic ad tech requires a certain level of expertise from publishers to manage effectively. That’s why many publishers choose to go with a fractional marketer or fully outsource yield optimization solutions by employing ad monetization platforms.

Header Bidding 52

Header Bidding Viewability Ad Inventory CPM 52

Monetize More

APRIL 13, 2023

It seems like every other week there’s a new header bidding solution on the market. Since the onset of real-time bidding, header bidding technology has been the biggest breakthrough in the programmatic ad buying world. It is also a form of dynamic allocation for third-party ad networks. Header bidding. Let’s get started!

Header Bidding 52

Header Bidding Ad Server Impressions Demand Side Platform 52

Ad Ops Hero

MARCH 25, 2023

The second biggest difference between display and programmatic is the ability to buy ads across platforms. Display ads are more commonly referred to when placing ads within one specific ad network, such as the Google Display Network. Advertisers choose ad spots before they go on the private or open market.

Advertising 52

Advertising Demand Side Platform Ad Exchange Ad Inventory 52

AdPushup

OCTOBER 20, 2022

PPC marketing lets you place paid ads on search engines and social media. Your ads will pop up based on a potential customer’s search activity. Pay Per Click advertising is a key component of online advertising.

Pop-Up 52

Pop-Up Advertising SEO Media 52

Ad Monsters

NOVEMBER 4, 2024

As Scott Messer, industry veteran and vocal supporter of Deal Curation as a Service (“DCaaS,” an acronym he coined), told ExchangeWire earlier this year, Curation Houses “feel like ad networks of yore, but are retooled on modern supply technology…” I fully understand and appreciate the hype. What’s not to like, right?

CPM 52

CPM Agency Ad network Media 52