PubMatic

JANUARY 11, 2024

Test automation scripts then cover all the underlying SDK features, including open measurement SDK (OMSDK) compliance, mobile rich media ad interface (MRAID)/Interstitial/Banner ads, StoreKit Ad Network (SKAdnet), privacy compliance, callbacks, ad events, reporting, and ad rendering.

Ad Tech 96

Ad Tech Banner Ad Server Rich Media 96

Automatad Inc.

MAY 9, 2023

Today, publishers can display various ad formats on their websites, from traditional banners to rich media to video ads. Such ads can concurrently run with the video content so the users can view the ads’ content and video content simultaneously. Find the list of best video ad networks here.

Video Ads 52

Video Ads Ad Server Banner Ad network 52

Brid.tv

APRIL 4, 2024

Get Started With Website Monetization With TargetVideo FAQ A General Overview of Ad Formats for Websites The three most commonly used (standard-industry) ad formats for websites are the following: Display Ads — Display ads are usually graphic or banner-style ads placed within the website content, in the sidebar, or the header.

Video Ads 52

Video Ads Ad network Rich Media Non-Profit 52

Brid.tv

AUGUST 23, 2022

An OTT advertising platform is a piece of software that allows OTT publishers to sell ad inventory , track ad performance, and generate video ad revenue. You may know them as video ad networks. One of the most popular OTT ad platforms is Google ADX. The better targeted an ad is, the better it will perform.

Header Bidding 98

Header Bidding Advertising Ad Exchange Video Ads 98

Brid.tv

NOVEMBER 22, 2022

Joining a mobile ad network or an app monetization platform allows you to programmatically sell your app’s ad space to advertisers. And the best part is that you don’t need to be an ad tech expert to set it up. The platform prides itself on its brand-safe ad marketplace and rich ad network integration options.

Header Bidding 52

Header Bidding Banner A/B Testing Video Ads 52

Brid.tv

DECEMBER 20, 2022

Between the two stand mobile ad networks and exchanges , which act as intermediaries. Although they may differ depending on various factors, the general steps are as follows: A user opens an app or triggers an in-app ad request otherwise (for instance, by requesting a rewarded video ad for an in-game currency).

Advertising 75

Advertising CPM Mobile Ads CPC 75

Brid.tv

JULY 9, 2023

An OTT advertising platform is a platform that allows OTT publishers to sell their ad inventory , track ad performance, and generate video ad revenue. These are video ad networks that act as intermediaries between OTT publishers and advertisers , helping publishers sell and advertisers buy suitable ad inventory for their ads.

Header Bidding 52

Header Bidding Advertising Ad Exchange Ad network 52

Automatad Inc.

JANUARY 26, 2023

It is important to note that the estimated earnings should be the revenue generated from advertising before deducting any costs, such as ad server fees, payment processing fees, or other operating expenses*. Ensuring you are placing the ads in the right place increases your viewability, CTR, and CPC. And that’s the whole point.

Header Bidding 52

Header Bidding CPC Click Through Rate Impressions 52

Monetize More

NOVEMBER 24, 2022

Use both instream and outstream mobile video ads for more engagement. Keep your mobile video ads 15-30 seconds to attract attention and conversions. Interstitial Ads. Ever seen those rich media or video ads on Snapchat that cover the whole screen either annoying the viewer or embarking their interest in the ad?

Mobile Ads 59

Mobile Ads Banner Viewability CPM 59

Paleo AdTech

DECEMBER 10, 2023

It created New York’s Silicon Alley, had outrageous parties and heavenly bills and saw just about every future ad tech luminary pass through its cult. It was an ad network and ad server before anyone knew what those were. I was going to the library reading Ad Age and Adweek to see if we had any competitors.

Ad Tech 52

Ad Tech Ad Server Ad network Rich Media 52

Automatad Inc.

DECEMBER 1, 2023

Companion ads Companion video ads are usually displayed alongside the main video content, such as banners or text ads. This ad comes in many sizes and shapes, holding text, images, or rich media content around the video experience. So, you must have a connection with the best ad networks.

Video Ads 40

Video Ads Non-Profit CPM Viewability 40

Paleo AdTech

APRIL 29, 2021

It created New York’s Silicon Alley, had outrageous parties and heavenly bills and saw just about every future ad tech luminary pass through its cult. It was an ad network and ad server before anyone knew what those were. I was going to the library reading Ad Age and Adweek to see if we had any competitors.

Ad Tech 40

Ad Tech Ad Server Ad network Rich Media 40

Monetize More

MAY 30, 2023

Looking for the best mobile ad networks to boost your revenue in 2023? We’ve curated a list of top-performing networks that can connect you with premium advertisers, maximize fill rates, and offer specialized features. Smarty Ads Provides a full range of ad tech tools for monetizing apps and websites.

Ad network 97

Ad network Mobile Ads Ad Exchange Fill rate 97

MobileAds

JANUARY 19, 2021

A VAST tag is essentially a third-party ad tag generated by an ad server, except that it’s for video ads. VAST stands for Video Ad Serving Template. It enables video players to sync with ad servers , thus as an advertiser, you can serve ads into multiple ad inventories within video ad players.

Ad Server 52

Ad Server Video Ads Rich Media Demand Side Platform 52

Clearcode

APRIL 26, 2022

For those of you who haven’t heard about Clearcode before, we’re a software development company that specializes in designing and building advertising and marketing technologies, such as ad servers , DSPs , SSPs , CDPs , etc. The first ever ad server was invented by a company called FocaLink Media Services in 1995.

Advertising 40

Advertising Header Bidding Ad Server Ad Exchange 40

MNTN

JANUARY 29, 2025

Programmatic vs Display Ads Display ads refer to a specific ad format (such as banners or rich media), while programmatic advertising is the automated method used to buy and place those ads. Learn More : DSP, SSP, and Ad Exchange: Whats the Difference ? How Does Programmatic Advertising Work?

Advertising 52

Advertising Demand Side Platform Ad Exchange Impressions 52