AdPushup

JULY 17, 2024

Discover explosive video ad growth with our list of 21 HIGH-IMPACT video ad networks! Maximize revenue & secure your future in video monetization. Video ads are one of the most engaging ad formats, offering publishers a powerful tool to boost income. Get started today!

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Admixer

OCTOBER 22, 2020

Advertising priorities are constantly changing, and in 2020 they gravitate more and more towards video ads network. 30 years ago, TV was paramount to reach and engagement, then the web arrived and display ads captivated the audience for decades. Finally, digital video content came to the foreground.

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Ad network Video Ads Audience Advertising 52

PubMatic

JANUARY 11, 2024

Test automation scripts then cover all the underlying SDK features, including open measurement SDK (OMSDK) compliance, mobile rich media ad interface (MRAID)/Interstitial/Banner ads, StoreKit Ad Network (SKAdnet), privacy compliance, callbacks, ad events, reporting, and ad rendering.

Ad Tech 98

Ad Tech Banner Ad Server Rich Media 98

Brid.tv

JUNE 26, 2023

As a result, more and more publishers are looking toward video ad networks as their main ad providers. So to help, we decided to single out some of the best video ad networks out there for publishers. Table of Contents [ hide ] What Is a Video Ad Network? Video Intelligence 14.

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Ad network Video Ads Header Bidding CPM 40

AdPushup

OCTOBER 13, 2024

Discover the 17 best mobile ad networks for publishers in our 2024 update. Find the perfect network to maximize your ad monetization and reach your target audience effectively. The ad tech industry responded to this [.]

Ad network 52

Ad network Mobile Ads Ad Tech Audience 52

Brid.tv

SEPTEMBER 26, 2022

If you’re looking to place them on your website or app, you will need a reliable display ad network to do so. But before you go for the first network you run into, it is important to do the research and ensure you know exactly what to search for. hide ] What Is a Display Ad Network? What Is a Display Ad Network?

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Ad network CPC CPM CPA 52

Kevel

JULY 19, 2022

Videos are becoming the dominant online content form, evidenced by Instagram becoming “no longer a photo-sharing app,” TikTok’s 1.2B monthly users, and in advertising, video ad spend increasing an additional 26% to $49.2B Video ads are growing in popularity and in ad spend, and they won’t stop soon.

Video Ads 52

Video Ads Ad Server Advertising Pop-Up 52

Automatad Inc.

MAY 9, 2023

Today, publishers can display various ad formats on their websites, from traditional banners to rich media to video ads. Because now, people don’t just want the content to be read; they prefer content to be video. What Are Video Ads for Publishers? Non-linear Video Ads: Non-linear video ads aren’t video ads.

Video Ads 52

Video Ads Ad Server Banner Ad network 52

Brid.tv

AUGUST 23, 2022

Yahoo Ad Tech (Formerly Verizon Media) 5. An OTT advertising platform is a piece of software that allows OTT publishers to sell ad inventory , track ad performance, and generate video ad revenue. You may know them as video ad networks. You may know them as video ad networks.

Header Bidding 98

Header Bidding Advertising Ad Exchange Video Ads 98

Smart-Hub

FEBRUARY 12, 2024

Video advertising is getting more and more demand, and in 2024, the video ad spending is expected to exceed $190 billion. Moreover, the annual growth is forecasted to reach 6.04%, which means that the market share of video ads can surpass $241 billion by 2028. SmartHub's Features Have No Limits! billion in 2024.

Video Ads 52

Video Ads Ad Exchange Advertising Ad network 52

Brid.tv

NOVEMBER 4, 2022

Video advertising has been gaining popularity at an incredible speed in the last decade or so. With it, video ad tech has been developing to keep up with the increasing demand. One of the most sophisticated pieces of ad technology we have seen appear recently is video header bidding. So Which Is Better?

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Header Bidding Ad Server Video Ads Ad Exchange 97

Ad Tech Daily

MARCH 3, 2023

NEW YORK — Havas Media Group (HMG) North America today announced that it has […] The post Havas Media North America Selects FreeWheel as Preferred Supply-Side Platform Partner for Premium Video appeared first on Ad Tech Daily.

Media 105

Media Ad Tech Advertising Ad network 105

Ad Tech Daily

MARCH 7, 2023

(NASDAQ: BCOV), the most trusted streaming technology company in the world, today announced the launch of Brightcove Communications Studio, a new video-first solution designed to help HR and communications professionals build deeper relationships and better […] The post Brightcove Launches Communications Studio, a Video Streaming Solution to (..)

Communications 105

Communications Ad Tech Ad network Video Ads 105

Brid.tv

JANUARY 5, 2024

It sorts users’ interests into topics and shares them with third parties like advertisers and ad tech platforms but without revealing specific browsing details. TargetVideo offers its publishers a premium monetization solution and ad revenue optimization along with industry-standard ad formats all in accordance with GDPR.

Cookies 96

Cookies GDPR First-Party Cookies Ad Tech 96

Ad Tech Daily

MARCH 13, 2023

Magnite […] The post Brightcove and Magnite Announce Strategic Partnership to Boost Ad Monetization for CTV and Online Video (OLV) Publishers appeared first on Ad Tech Daily.

Ad Tech 98

Ad Tech Advertising Ad network Video Ads 98

Ad Tech Daily

MARCH 6, 2023

Importantly, this metric refers to subscribers, not viewers and Netflix ad-supported users […] The post Analysis of Netflix Ad-Supported Subscribers Reveals Extremely Limited Reach Compared to Local Broadcast Linear Audiences appeared first on Ad Tech Daily.

Audience 98

Audience Ad Tech Ad Audience Ad network 98

Automatad Inc.

DECEMBER 1, 2023

Share Tweet Share Video ads are an undeniable choice for attention and engagement. The video ad spend and video ad revenue forecast reflect that well: $59 billion was spent on video ads in 2023 , and the online ad revenue is forecasted to reach $362 billion in 2027.

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Video Ads Non-Profit CPM Viewability 40

Brid.tv

JULY 9, 2023

Yahoo Ad Tech Yahoo Ad Tech Key Features: 5. An OTT advertising platform is a platform that allows OTT publishers to sell their ad inventory , track ad performance, and generate video ad revenue. Google ADX Google ADX remains one of the largest ad exchanges in the current market.

Header Bidding 52

Header Bidding Advertising Ad Exchange Ad network 52

Ad Tech Daily

JANUARY 6, 2025

Universal Ads to Empower Marketers of All Sizes to Easily Purchase Scalable, Performance-Driven Video Ad Campaigns Directly from Premier Media Companies Launch Partners Include A+E, AMC Networks, DIRECTV, Fox Corporation, NBCUniversal, Paramount, Roku, TelevisaUnivision, Warner Bros.

Advertising 52

Advertising Video Ads Ad Tech Media 52

Brid.tv

AUGUST 29, 2022

What to Look for in a CTV Advertising Platform Yield Optimization Tools Targeting Options Ad Analytics 10 Best CTV Advertising Platforms for Over-the-Top Publishers 1. Yahoo Ad Tech (Formerly Verizon Media) 6. In return, publishers get to tap into OTT monetization and generate video ad revenue. Google ADX 2.

Advertising 52

Advertising Header Bidding Ad network Video Ads 52

AdPushup

OCTOBER 16, 2022

It has been viewed that the average social media user is bound to spend a hundred minutes daily watching videos. As we move further ahead in the digital revolution, the population’s interests and, along with it, the market behaviour keep evolving. And accordingly, 93% of the brands who keep trying to grasp the attention of [.].

Ad network 52

Ad network Advertising Media Marketing 52

Ad Tech Daily

JANUARY 7, 2025

Partner to Enhance Programmatic Advertising with Premium Supply Curation via Deal IDs appeared first on Ad Tech Daily. Through this collaboration, marketers can now layer KERV’s […] The post PubMatic and KERV.ai

Advertising 52

Advertising Ad Tech Video Ads Marketing 52

Monetize More

JANUARY 18, 2023

Next, a new group within the advertising ecosystem emerged and called themselves Ad Networks. What this group did was categorize a publisher’s unsold ad inventory making it easy for media planners to consume, access and include it within their media campaigns. This video explains it in a similar manner.

Advertising 98

Advertising Ad Inventory Machine Learning Ad network 98

Kevel

AUGUST 25, 2022

Videos are becoming the dominant online content form, evidenced by Instagram becoming “no longer a photo-sharing app,” TikTok’s 1.2B monthly users, and in advertising, video ad spend increasing an additional 26% to $49.2B Video ads are growing in popularity and in ad spend, and they won’t stop soon.

Ad Server 52

Ad Server Advertising Video Ads Pop-Up 52

Paleo AdTech

DECEMBER 10, 2023

He and co-founders Nat Turner and Zach Weinberg met in an entrepreneur’s club in college, and Nat was inspired by a summer internship at pioneering video ad network VideoEgg to build a dynamic-creative ad platform.

Media 52

Media Non-Profit Ad Tech Ad Server 52

Brid.tv

NOVEMBER 22, 2022

Joining a mobile ad network or an app monetization platform allows you to programmatically sell your app’s ad space to advertisers. And the best part is that you don’t need to be an ad tech expert to set it up. Rich Selection of Video Ad Formats. Premium Google ADX Demand. Omnichannel Monetization.

Header Bidding 52

Header Bidding Banner A/B Testing Video Ads 52

Single Grain

MARCH 16, 2020

If you plan to advertise in games, remember that 71% of players are actually willing to watch in-game ads in exchange for something valuable, such as in-game bonuses and free items, because it is the way they “pay” for that stuff. There are lots of examples of how in-app video ads can be integrated into the gameplay and actually enhance it.

Advertising 105

Advertising Marketing Ad Tech Demand Side Platform 105

Brid.tv

OCTOBER 8, 2024

The reasons behind this disbalance can be many, from seasonal slumps to a poor choice of ad networks. Website Latency If your website takes a while to load, the user might scroll away before actually seeing the ad, and the impression wont count. Some ad formats and placements are bound to perform better than others.

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Fill rate Header Bidding Ad Tech Impressions 52

Brid.tv

OCTOBER 1, 2024

When I first entered the world of digital publishing, programmatic video advertising (and programmatic advertising in general) seemed like an almost impossible learning curve. Video ads are an invaluable source of revenue for publishers, and programmatic makes the entire process of getting that revenue much simpler.

Advertising 52

Advertising Video Ads Header Bidding Demand Side Platform 52

Monetize More

SEPTEMBER 30, 2022

Also, keep track of how users interact with different ad types, which will help you understand user behavior and improve the overall user experience for your app. App publishers often focus their advertising strategies on the latest ad tech fads. Rewarded video ads are a great way to drive more revenue from your users.

Advertising 52

Advertising Banner Video Ads Click Through Rate 52

Brid.tv

FEBRUARY 23, 2023

With the popularity of OTT platforms constantly high, publishers see video ad monetization as an opportunity to generate more revenue. Publishers can choose between three prominent monetization models, among which AVOD (advertising video-on-demand) stands out from the rest due to its free user access to content.

Ad Ops 52

Ad Ops Advertising Ad Inventory Ad network 52

Automatad Inc.

DECEMBER 1, 2023

Here are several common monetization methods for a fitness website, viewed from the perspective of a website publisher: Advertising: Incorporating various types of advertising on the website, such as display ads, banner ads, or native advertisements. Advertisers are also willing to pay higher eCPM for your ad inventories.

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Affiliates Video Ads Ad network Banner 52

Brid.tv

FEBRUARY 22, 2024

Easy to Implement To get started with AVOD, all you need is some general knowledge of ad ops and a quality video ad network. In fact, according to IAB, the majority of users don’t mind watching instream video ads in exchange for free access. This makes it the go-to option for many publishers.

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Ad Ops Video Ads Machine Learning Ad network 52

Brid.tv

APRIL 17, 2024

Receive high-quality video ads from premium partners, get detailed insight into ad performance with our in-depth analytics, and boost your monetization efforts with Managed Ads Service — our team will do the entire setup and ad yield optimization for you with our extensive AI-driven tools and ad tech expertise.

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Ad Inventory Fill rate Ad Ops Ad Space 52

Paleo AdTech

OCTOBER 26, 2021

He and co-founders Nat Turner and Zach Weinberg met in an entrepreneur’s club in college, and Nat was inspired by a summer internship at pioneering video ad network VideoEgg to build a dynamic-creative ad platform.

Media 40

Media Non-Profit Ad Tech Ad Server 40

Paleo AdTech

DECEMBER 10, 2023

Through a friend, he landed back near his and his wife’s hometown, in Dulles, Virginia at the post-merger AOL doing QA for ad campaigns and rotating through various roles, ending up heavily involved with video ad products. His AOL ad trafficking bootcamp lasted from 2000 to 2006, when he was Sr.

Ad Server 52

Ad Server Ad Tech Ad network Video Ads 52

Paleo AdTech

APRIL 5, 2022

Through a friend, he landed back near his and his wife’s hometown, in Dulles, Virginia at the post-merger AOL doing QA for ad campaigns and rotating through various roles, ending up heavily involved with video ad products. His AOL ad trafficking bootcamp lasted from 2000 to 2006, when he was Sr.

Ad Server 52

Ad Server Ad Tech Ad network Video Ads 52