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Ad Network vs Affiliate Network: What is the Difference?

Lemonads

Affiliate marketing generates 15% of the digital media industry’s global revenue, so this type of advertising produced almost 23 billion US dollars in 2019 alone. The rapid growth of affiliate marketing shows no signs of slowing down, which has inspired many people to take up the mantle and try to succeed in this competitive playing field.

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TrafficGuard Partners with Leading Online Gaming Affiliate Tracking Platform RavenTrack

Martech Series

TrafficGuard’s Affiliate Protection Product will offer full-funnel ad protection to prohibit the negative effects of invalid traffic and ad fraud on advertising performance. Affiliate marketing is a crucial strategy employed by these gaming and sports betting companies, for faster, quicker customer acquisition.

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RTX Platform: Reviewing One of the Top Ad Networks for Affiliates of All Levels

Lemonads

However, platform owners, media buyers, and affiliates are revolutionizing the way companies promote their products and networks deserve part of the praise. There are hundreds of different ad networks to choose from and more platforms seem to emerge daily.

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Nucleus By Affinity Increases Commerce Revenue for Publishers Through Automation

Martech Series

puts publishers in control with an automated affiliate SSP platform with consolidated reporting in a central dashboard, increasing both efficiency and revenue. a leading international advertising technology holding company, launches Nucleus, an affiliate automation platform for modern-day publishers. Nucleus by Affinity Global Inc.

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What Is an Ad Network?

Lemonads

From the companies advertising their products to the platforms that specialize in selling ad spots and consumers themselves, the entire ecosystem is transitioning to a fully digital state. Ad networks are at the center of it all because these platforms simplify the process while creating a safe environment for all stakeholders.

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Ad Network Review: Is Pushground a Good Traffic Source?

Lemonads

At lemonads, we understand the importance of opting for a reliable ad network -- but we’re also aware that taking the best decision is not easy. In the first blog of this series, we’ll review Pushground and tell you everything you need to know about this superbad network.

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What is an Affiliate Media Buyer?

Lemonads

You may choose to become a traditional affiliate marketer and run your website, or you can take a more dynamic approach and become a media buyer that purchases placements on different websites. There are many similarities between being an affiliate media buyer and running your platform, including the fact that you need to know the audience.