Remove Ad network Remove Communications Remove Rich Media
article thumbnail

Using GPS, Food Delivery Ads Appear When Users Are at Home – Outlook of mobile industry for Korea in 2013

InMobi

According to ‘2012 Mobile ad survey,’ released on February 6 by Korea Communications Commission, the Korean mobile ad market reached KRW 215.9 The core of mobile ad market will be Rich Media which requires users’ active engagement,” said Seung-Yeon Kim. billion in 2012.

article thumbnail

How To Create VAST Tags

MobileAds

It enables video players to sync with ad servers , thus as an advertiser, you can serve ads into multiple ad inventories within video ad players. Put simply, it enables your video ads to appear correctly on video players, across different publishers and ad networks. Non- skippable ads.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Video Ads for Publishers: A Beginner’s Guide

Automatad Inc.

Today, publishers can display various ad formats on their websites, from traditional banners to rich media to video ads. Such ads can concurrently run with the video content so the users can view the ads’ content and video content simultaneously. Find the list of best video ad networks here.

article thumbnail

Nine Mobile Marketing Trends for 2014: The Year of Turning Ideas into Marketing Magic

InMobi

Mobile communications will further evolve as mobile operators continue to invest heavily in next generation mobile infrastructures. Programmatic Buying – The latest ad technology is geared around automated buying and selling as ad exchanges, supply side platforms and mobile ad networks reach for scale.

article thumbnail

Why Savvy Marketers Advertise in Mobile Apps

InMobi

Native ads, experiential playable ads, interactive rich media ads, dynamic carousel ads, high impact interstitials and a whole lot more are in a mobile marketer’s creative arsenal when they go down the in-app route. 4) Mobile Ad Networks Provide Real-Time Insights “Life moves pretty fast.

article thumbnail

Best Practices for Scaling Your Mobile Performance Advertising Campaigns

InMobi

Back then, performance media buys took a spray and pray approach. Performance advertisers would leverage social media (including Facebook and Twitter ads), search engine marketing and a wide variety of ad networks and ad exchanges to reach just about everyone. Alas, the good times were not to last.

article thumbnail

How Does Mobile App Advertising Work? Dispelling Common In-App Advertising Myths

InMobi

Myth #2: Users Spend Most of Their Time Engaging Only with the Largest Social Media Apps Over the last few years, mobile users have been spending more time outside of the “Walled Garden” social and communication apps. weather, utilities and more.