Monetize More

MARCH 2, 2023

Artificial Intelligence (AI) and Machine Learning (ML) in RTB are also expected to improve ad targeting, leading to higher conversion rates and ROI for advertisers. Furthermore, integrating RTB with other ad tech technologies like Header Bidding and Programmatic Direct will enhance its capabilities and drive its adoption.

Ad network 98

Ad network Demand Side Platform Ad Inventory Ad Exchange 98

Monetize More

JUNE 22, 2022

Almost 70% of publishers in the food and gaming niche use a mix of interstitials and rewarded ads for mobile app monetization to maximize their ad revenue. Stay tuned to discover your future interstitial ad network partner by going through this post. AdMob or Google Ads for Interstitial Ads.

Ad network 52

Ad network Banner Fill rate CPM 52

Monetize More

JUNE 1, 2023

Ad networks can offer a lucrative revenue stream for content creators and app developers. Understanding Ad Networks and Monetization What is an Ad Network? An ad network is a platform that connects advertisers with publishers or app developers. However, not all ad networks are created equal.

Ad network 52

Ad network Click Through Rate A/B Testing Header Bidding 52

Monetize More

MAY 2, 2023

Ever wanted to find the winning bid for a specific ad unit? How about discovering which ad networks were bidding on an ad unit and what their bids were? In this post, I’d like to show you how you can do all that and much more in mere seconds with PubGuru Ad Inspector ! Think again!

Ad network 52

Ad network Ad Exchange Demand Side Platform Impressions 52

Single Grain

JULY 9, 2021

native advertising market was worth more than $52 billion : For e-commerce businesses, native ads have not disappointed. Native ads can work, but only if: You already have a working product : For our purpose, you should pick a product that has already worked in other paid ads networks (such as Facebook) or channels (such as email).

Native Advertising 134

Native Advertising Advertising Ad network Conversion 134

Martech Series

MARCH 2, 2023

Singular released its ROI Index 2023 rankings this week, and Mobvista subsidiary, Mintegral, continues to impress as a top global ad network – placing in the top 10 for ad networks with the most rankings and breakout performances across key emerging markets such as South America and top 5 ROI prowess for gaming and non-gaming, alike.

ROI 81

ROI Ad network Machine Learning Conversion Rate 81

Brid.tv

SEPTEMBER 30, 2022

On the other hand, skippable ads can be as long as necessary. If you’re planning to monetize your content through AVOD , make sure to get familiar with the rules on your chosen video ad network or platform. How Many Pre-Roll Ads Can You Queue Consecutively? How to Get Pre-Roll Ads on Your Website.

Video Ads 94

Video Ads Conversion Rate Fill rate Ad network 94

Monetize More

MARCH 14, 2023

Mobile Ad Optimization is a critical component of digital advertising that involves improving the performance of mobile ads by optimizing various factors such as ad formats, placement, targeting, networks, and more. Mobile ad optimization benefits both publishers and advertisers in numerous ways.

Mobile Ads 52

Mobile Ads A/B Testing Conversion Rate Click Through Rate 52

Brid.tv

DECEMBER 29, 2023

Appropriate targeting can prevent ineffective video ads Find Reliable Analytics Finding a platform that offers quality analytics to help track your progress in real-time is a necessity. Conversion rate tracking , audience insights, and A/B testing are just some of the tools your video analytics need to have.

Video Ads 94

Video Ads A/B Testing Retargeting Conversion Rate 94

Single Grain

JULY 8, 2019

This process makes it extremely difficult to assess the number of post-click pages needed per campaign, log the updates made to each page, and keep message match consistent between each page and ad. This way, advertisers can save time and remain more organized in determining which ad/ad group connects to each page.

Agency 106

Agency A/B Testing Machine Learning Conversion 106

Martech

FEBRUARY 7, 2022

Ad networks (both digital and analog), social media networks, trade shows, and other channels place significant constraints on how organizations can present themselves. through the site. More control than other settings. Since there is this considerable leeway in using the web channel, it makes a great place to try things out.

Marketing 98

Marketing Conversion Rate MarTech Ad network 98

Lemonads

JUNE 16, 2021

Choosing the right CPA offer and vertical are both crucial, plus media buyers and other affiliates also have to learn how to optimize their ads. However, if the ads network you choose doesn’t provide quality traffic, there’s a low chance you’ll achieve the goals you set during the planning process.

Affiliates 52

Affiliates Ad network CPC Non-Profit 52

NewProgrammatic

APRIL 6, 2022

It has been proven a long time ago that online advertising bears the best fruit (with the best online sales conversion rate) when approached with caution. It helps determine which platforms, what keywords, and what configurations bring the best conversion rates and the highest ROI. Household names are in favor.

Search Advertising 85

Search Advertising Advertising Conversion Rate Audience 85

Digital Turbine

JULY 13, 2022

SingleTap monetization will significantly increase conversion rates AND provide earned revenue for telcos with every app install. We give app developers and performance marketers access to a multi-channel UA engine with a footprint larger than any ad network outside of Google. And that’s just the beginning.

Conversion Rate 98

Conversion Rate Agency Mobile Ads Ad network 98

Single Grain

JUNE 13, 2023

Work With Us Global Advertising Revenue: PPC and Social Media Ad Stats Here are the internet ad revenue statistics to help you plan your digital marketing strategy: PPC Advertising Revenue Statistics In 2023, ad spending in the digital advertising market is expected to reach $118.20 of total digital ad expenditure.

Advertising 102

Advertising Click Through Rate Display Advertising ROI 102

Lemonads

DECEMBER 16, 2020

In addition to keeping up with consumer trends, affiliate marketers also have to identify the networks that give them the best chances of success. But, as you probably know already, there are hundreds of different ad networks to choose from -- but not all of these offer quality users or engaged visitors.

Pop-Up 52

Pop-Up Affiliates Advertising Ad network 52

Monetize More

MAY 20, 2023

This post was most recently updated on May 25th, 2023 Google’s ad network, AdSense, is a market leader in ad monetization. Almost every successful publisher uses AdSense , or at least starts with it and progresses to Ad Exchange. However, what do you do when you can’t use the network to monetize your traffic?

Fill rate 52

Fill rate Ad network Video Ads Ad Inventory 52

InMobi

NOVEMBER 12, 2014

if integration_mode==”SDK" then maximize_monetization else lower_monetization App developers looking to monetize their apps through ads integrate with either an ad network SDK or an ad network server-to-server API connection. Higher conversion rates driving up monetization. The end-result?

Ad Server 52

Ad Server Conversion Rate Ad network Conversion 52

Lemonads

MAY 26, 2021

Known as one of the leading platforms for a variety of ad formats, this network was established in 2018 but it has quickly become a popular choice for affiliates around the world. We all know that choosing the right ad network can make or break any affiliate campaign and Datspush seems like an obviously good choice.

Affiliates 52

Affiliates Ad network Pop-Up Marketing 52

Martech

DECEMBER 12, 2022

Generally speaking, the more you narrow down targeting, the more relevant your ads become. Using various targeting methods to clearly define an audience likely to purchase your products or services usually boosts engagement and conversion rates.

A/B Testing 106

A/B Testing Conversion Audience ROI 106

Monetize More

MAY 23, 2023

This targeted approach not only increases the chances of the player engaging with the ad but also improves the conversion rates for advertisers. For instance, if a player is stuck on a particular level, advertisers can deliver ads that offer tips or solutions to help the player progress.

Advertising 89

Advertising Brand Awareness Ad Server Ad Inventory 89

InMobi

JULY 13, 2016

Additionally, the integration of the buy button in ads has increased the return on investment for digital campaigns, and retailers such as Walmart and Amazon are finally reaping the rewards from mobile. The secret sauce for ad networks is data science, and the ability to support data-driven audience targeted campaigns.

Audience 52

Audience Advertising Machine Learning Ad network 52

SODP

MAY 30, 2023

A publisher could be a: Website owner App developer Social media platform Video streaming service Those that want to buy these ad spaces are called advertisers. Buying and selling of ad inventory on the exchange generally takes place through a bidding process, but direct deals can also take place.

Ad Exchange 64

Ad Exchange Ad Inventory Ad Space Ad network 64

InMobi

MAY 14, 2015

Personalise rewards based on what level the user is on, and which reward will keep them playing longer, to keep them engaged For Acquisition: Ensure that the ad platform you work with has smart frequency capping to solve for user fatigue. Work with an ad partner who understands this to leverage rewarded video to increase user retention.

Ad network 52

Ad network Video Ads Conversion Rate Conversion 52

Monetize More

JULY 7, 2022

Helps in earning approval to integrate popular advertising networks: The first and probably the most evident advantage of having a unique piece of content on a website is gaining the eligibility of mobile Ad networks and other Ad Exchange programs. Get started here.

Conversion Rate 52

Conversion Rate Ad network Brand Awareness Conversion 52

Lemonads

NOVEMBER 12, 2020

To help you understand and succeed with this type of traffic, we’ve put together a pop-under ads guide that explains this type of traffic and its benefits. Plus, we’ll also cover the best pop ad networks for affiliates of all levels. What Are Pop-Up Ads? Without further ado, let’s get started!

Pop-Up 52

Pop-Up Affiliates Ad network Fill rate 52

InMobi

DECEMBER 23, 2013

High-quality users @ scale: App developers using InMobi Analytics to track campaigns across ad networks, are even able to attribute the quality of users to a specific ad network. InMobi Analytics does not just guarantee increased conversion rates. It guarantees the acquisition of best users.

Ad network 52

Ad network Conversion Rate Conversion Advertising 52

AdvertiseMint

OCTOBER 24, 2023

Enhanced User Experience : Ads tailored for in-app integration offer a seamless user experience, with some formats even adding value through rewards or interactive elements. Better Conversion Rates : Tailored to user preferences, in-app ads often result in more effective advertising campaigns and higher conversion rates.

Advertising 52

Advertising Conversion Rate Video Ads Click Through Rate 52

Monetize More

MAY 22, 2023

As a finance site, you want to maximize your ad revenue while keeping your audience engaged and satisfied. To achieve this, you need to focus on a few key areas: understanding your audience, choosing the right ad networks, optimizing ad placements and formats, leveraging affiliate marketing, and implementing sponsored content.

Finance 52

Finance Affiliates Ad network A/B Testing 52

Lemonads

MARCH 26, 2021

Besides advertisers and affiliate networks, media buyers also have to maintain a good relationship with publishers, which are the platforms where the traffic comes from. But, these professionals can also rely on ad networks that sell large quantities of assorted traffic at a slightly higher price.

Affiliates 52

Affiliates Media Ad network Conversion 52

Clearcode

AUGUST 4, 2022

The reporting dashboard can include key metrics such as impressions, clicks, conversions and their respective rates (e.g. click-through and conversion rates), as well as dimensions such as location, device type, ad format, ad size etc. Another key element of a self-serve ad platform are integrations. .

Advertising 102

Advertising Demand Side Platform Ad Server Agency 102

Single Grain

MAY 18, 2023

Some prominent PPC account checks done during an audit are analyzing the account structure, checking the ad settings, reviewing multiple and single ad group keywords, testing the ad copy, reviewing the ad targeting options, perfecting the bidding strategies, and checking the conversion tracking via Google Analytics.

Click Through Rate 52

Click Through Rate Conversion Rate CPC Conversion 52

Single Grain

JANUARY 23, 2023

Dive Deeper: How to Perform Marketing Competitor Analysis (+ 6 Best Tools Comparison) 2) They Use Accurate Targeting for Higher Conversion Rates with a Low Budget One of the best things about hiring a PPC consultant is that they analyze, optimize and find a way to deliver a higher conversion rate.

Click Through Rate 59

Click Through Rate CPC Conversion Rate Conversion 59

InMobi

JULY 24, 2013

Optimal tablet usage generates 3x higher CTRs and conversion rates than smartphones. So, by finding the right price points for these devices, you will be able to cut through the competition and reach users interested in your ad. But typically, it has been observed that pricing this inventory at 1.5

Advertising 40

Advertising Rich Media Real Estate Banner 40

Ad Wisey

MAY 13, 2022

Facebook is one of the top video ad networks, with publishers allowed to use the original content in their in-stream video advertisements system. Bing (Microsoft) Ads. More conversion options. Social networking is essential for effective advertising strategies. Regulated spending. Video options. Smartly.io.

Brand Awareness 98

Brand Awareness Audience Retargeting eCommerce 98

Brid.tv

JANUARY 2, 2023

For instance, rewarded ads are one of the most widely used in-app ad formats, and they tend to be highly engaging. Higher Conversion Rates — Statistics show that in-app advertising yields over 150% higher conversion rates than mobile web ads do. How Much Does Mobile Web Advertising Pay?

Advertising 52

Advertising Banner Conversion Rate Video Ads 52

Single Grain

JULY 21, 2021

Google wants you to spend more on their ad network because, let's face it, that's how they make money. So if you aren't paying attention to these new Google Ads trends, you will be left behind. Target ROAS (also known as “tROAS”) was available for most campaign types, except Video Action and Discovery Ads campaigns.

Conversion 111

Conversion CPA GDPR SEO 111