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InMobi Insights: Brands on Mobile Advertising Trends

InMobi

This report features global and regional data from the InMobi Ad Network in 2014. Food & Drink, Social Media, Retail, Technology, Telecom, and Travel were the fastest growing verticals. Top Verticals by Effectiveness The Travel, Social Media, and Retail verticals led the way with the highest CTRs (Click Through Rates).

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Adbeat Review: An Innovative Take on Competitive Intelligence and Analysis

Lemonads

The goal of the platform is to help you optimize your advertising strategy, whether you’re building a program, running ads, or attempting to attract the best publishers or affiliates. Furthermore, Adbeat is suitable for a wide range of verticals including e-commerce, healthcare, nutra, finance, gaming , and fashion.

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The Advantages and Disadvantages of Using User-Generated Content for Publishers

Brid.tv

No advertiser is willing to risk serving ads alongside inappropriate or inaccurate content. Hosting costs — with large volumes of user-generated content, especially rich media , publishers will have to employ a hosting platform. That is why many advertisers avoid promoting their brands on websites with user-generated content.

SEO 52
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The Ultimate Affiliate Marketing Guide 2021: How to Develop an Affiliate Campaign that Converts

Lemonads

Affiliate media buyers are marketers that don’t work a publishing platform, but purchase traffic from publishers, ad networks, and different traffic sources. Media buyers don’t have to worry about maintaining a website or other platforms, which means that they can invest more time into optimizing their platforms.

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How brands like Panera, KFC, and Pepsi are leveraging mobile ads to attract high-quality customers (and why you should, too!).

Ad Beat

The most popular mobile ad networks come with self-service portals that are designed to drive test campaigns. Google is the main player when it comes to mobile display ads. Besides being efficient, AR mobile ads are also affordable, as companies everywhere can utilize their own storefronts for ad campaigns.

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Inside VISA’s $11.4M ad spend: How one of the largest finance MNCs in the world is disrupting the e-payments market.

Ad Beat

” Additionally, they also launched two types of rich-media ban­ner ads containing: Live video feeds of customers using their VISA cards across six major international cities (including, Ho Chi Minh City, NYC and Buenos Aires). . 2019: ‘Money is Changing’.

Finance 40