Google Privacy Sandbox: What Does It Mean for the Future of Targeted Ads?
Single Grain
JUNE 25, 2021
.” Here is how companies use these third-party cookies to identify people: Why Is Google Phasing Out Third-Party Cookies? Advertisers can then target interest-based ads at these cohorts without needing to collect data on individual users. The Implications for Targeted Advertising without Third-Party Cookies.
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