Monetize More

MARCH 2, 2023

Premium publishers use private marketplaces: With private markets, only a set group of advertisers can bid on a publisher’s ad inventory. Real-Time Bidding Benefits for advertisers From the perspective of buyers/advertisers Econsultancy.com describes it as a form of PPC or pay-per-click marketing.

Ad network 98

Ad network Demand Side Platform Ad Inventory Ad Exchange 98

Lemonads

FEBRUARY 26, 2021

The concept of modern affiliate marketing is only possible thanks to the technologies that power this marketing ecosystem. For this reason, when advertisers, publishers, networks, and other stakeholders are building their affiliate machine they need to pay close attention to the platforms that power their entire approach.

Affiliates 52

Affiliates Ad Exchange Demand Side Platform Non-Profit 52

Adtelligent

APRIL 4, 2025

Ad Injection Scammers insert or replace ads on websites and apps without permissionsometimes even stacking multiple ads on top of each other to make more money. Both advertisers and publishers suffer, making it harder to achieve real business goals Digital ad fraud is a multi-billion-dollar issue.

Clickbait 52

Clickbait Impressions Retargeting Conversion 52