InMobi

MAY 14, 2014

Native advertising is being hailed as the latest black of the mobile advertising industry and everyone who is anyone is putting out the word on their capabilities. It would be unfair to bury the native ad behind several scrolls and taps and then expect higher eCPMs. Ultimately, the choice is yours.

Native Advertising 52

Native Advertising Advertising Banner Ad network 52

Monetize More

JANUARY 18, 2023

Publishers grew at a much quicker rate than advertisers and it was getting harder for advertisers to consume the supply available to them. Next, a new group within the advertising ecosystem emerged and called themselves Ad Networks. It resulted in online media evolving into premium and remnant ad inventories.

Advertising 98

Advertising Ad Inventory Machine Learning Ad network 98

Lemonads

DECEMBER 2, 2020

Let’s start and earn that engagement you’re looking for by discovering all you need to know about Nativo: Nativo Review: Company, Ads & Tips; Native Advertising; Nativo Review for Advertisers: Pros & Cons; Nativo Review for Publishers: Pros & Cons; Nativo Conclusions. What Is Native Advertising?

Native Advertising 52

Native Advertising Advertising A/B Testing Machine Learning 52

Single Grain

JUNE 13, 2023

Additionally, 39% of consumers find voice ads to be more engaging. Oberlo )​​ Mobile advertisements account for nearly three-quarters (73%) of Facebook’s total ad revenue. Colorlib ) 60% of all digital advertising expenditures worldwide are made on mobile devices. native advertising will make up 59.7%

Advertising 102

Advertising Click Through Rate Display Advertising ROI 102

Automatad Inc.

FEBRUARY 9, 2023

eCPM helps publishers evaluate their monetization efforts’ performance in a standardized way, regardless of the channel, ad type, or pricing model used. Of these, only three ad units were placed above the fold, and the rest were below the fold. At the same time, the RPM will be estimated by including all five ad units.

CPM 52

CPM Ad Inventory Impressions CPL 52

Smart-Hub

OCTOBER 24, 2023

Declining Ad Revenue Economic factors or market shifts can lead to declining ad revenue. Ad Networks: Partner with multiple ad networks for a broader range of advertisers. Audience Growth: Focus on increasing website traffic to attract more advertisers.

Advertising 52

Advertising Click Through Rate A/B Testing Header Bidding 52

InMobi

JULY 15, 2016

This proliferation of feed environments has given rise to the popularity of native advertising, which walks a fine line between blending in and standing out. With so much time being spent in the feed environment, investing in native ads is a foregone conclusion.

Rich Media 52

Rich Media Impressions Video Ads Ad Inventory 52