Ad Ops Ad Space Agency 
Smart-Hub
JULY 6, 2021
Today, the digital advertising market is no longer just about giving in orders to agencies or using advertising banners — it’s much more complex! Apart from creative skills, account managers in ad tech require technical know-how and continuous data analysis. To tackle this issue, many enterprises are outsourcing Ad Ops services.
Ad Monsters
DECEMBER 15, 2022
Attrition is still a stubborn challenge for publishers and agencies that rely on their ad operations (AdOps) teams to keep their campaigns going. Best Practices For Monetizing CTV Ad Pods. Peter Ackerman, Director of Product Marketing at Unruly provided his two cents on how ad tech can work out the kinks in the CTV ad space.
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Monetize More
JANUARY 18, 2023
Programmatic advertising meaning includes the following: The process of using technology to buy and sell ad inventory through an automated and data-driven procedure. It also represents most types of ad spaces on all screens including video, mobile, native and display ads. This video explains it in a similar manner.
Brid.tv
APRIL 17, 2024
They get an opportunity to place an offer at the negotiated price when there’s an ad request for the ad inventory in question. However, if the advertiser is not interested, the ad space is “forwarded” to an auction. To achieve maximum ad yield, publishers must ensure that their ad space is fully covered.
Brid.tv
MARCH 30, 2023
They get an opportunity to place an offer at the negotiated price when there’s an ad request for the ad inventory in question. However, if the advertiser is not interested, the ad space goes to an auction. For an in-house operation, publishers need to recruit an expert team (ad ops, accounting, sales).
Clearcode
MARCH 21, 2023
In this article, we’ll explain what an ad network is, how it works, what the key features of an ad network are, and showcase a development project where we designed and built an ad network for an advertising agency. Table Of Contents Key Points What Is an Ad Network? How Does an Ad Network Work?
Brid.tv
DECEMBER 21, 2022
Every time an app user sees an ad, a complex process takes place behind the scenes, and it looks something like this: Once a publisher with an app joins an ad network, the network will have access to the app’s users’ data, available ad space, and so on. Rich Selection of Video Ad Formats. Header Bidding Support.
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