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3 Key Pillars of Ad Ops [VIDEO]

InMobi

In the world of digital advertising, here’s what companies need from their ad ops personnel. When it comes to mobile app ad ops, what’s really required from teams to ensure success? We are a mobile ad ops partnership company. Highlighting the Three Components of Online Ad Ops Okay.

Ad Ops 52
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Aditude Amplifies Publisher Monetization with CPMStar Acquisition

Ad Monsters

In the high-stakes world of ad tech, strategic mergers and acquisitions can redefine the ecosystem. The union of Aditude’s ad ops technology prowess with CPMStar’s dominant position in the gaming world presents an intriguing blend of capabilities and market opportunities. Josh Schenker: Absolutely!

Ad Ops 59
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How to use Smart Notifications to troubleshoot and optimize programmatic ads effortlessly

Monetize More

As an ad ops professional, there’s a limitless amount of optimization work to do. You have to check and stay up to date with hundreds of ad units, ad networks, creatives, and settings every day. In Ad Ops, there are so many tasks that we need to prioritize and fix every day. Fill rates need to be optimized.

Ad Ops 98
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Benefits of Programmatic Direct for Publishers

Brid.tv

For instance, advertisers usually commit to a certain number of ad impressions. This provides publishers with consistent revenue and helps prevent low fill rates. Better Ad Inventory Control Publishers have more control over which advertisers have access and priority over their inventory.

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6 Pro Tips for Setting Up Instream Ads for Maximum Monetization

Brid.tv

This, along with better-optimized price floors, will ensure higher fill rates. Managed Ads Service Whether you want to lighten the load of your ad ops team or simply need an ad management expert to rely on, the Brid.TV Managed Ads Service is the right choice. Make Use of the Brid.TV

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Benefits of Programmatic Direct for Publishers

Brid.tv

This provides publishers with consistent revenue and helps prevent low fill rates. They can hand-pick and grant access to advertisers who offer ads relevant to their website content or audience, determine optimal inventory prices, and apply predictive forecasting, making it easier to manage their costs.

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A Publisher’s Guide to Ad Yield Optimization

Brid.tv

While there is no certain way to predict your exact ad yield, you can still calculate a rough estimate using your average CPM and ad fill rate. Follow Us Many website publishers find the ad yield optimization process quite challenging. It’s great for brand control and maintaining ad quality on your website.