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How to Win a Board Game Full of Ad Ops Burning Challenges

Ad Monsters

The daily routine of an ad ops manager, whether they work for a marketing agency or represent a web content publisher, is pretty much like a board game. Not that ad ops managers should “beat the card” in the blink of an eye. We’ve gathered grandmasters around the table for the Ad Ops Challenge board game.

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Joining Forces with a Google Partner Simplifies Processes & Increases Publisher Success

Ad Monsters

However, managing ad operations can not only be time-consuming and costly, but it can also be a very complicated process, particularly for those who are not well versed in the nuances of the ad ops world, especially with navigating the ins and outs of Google Ad Manager. . The solution?

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What is Digital Ad Operations?

Ad Ops Hero

Digital Ad Operations (also known as ad operations, ad ops, online ad operations) denotes to the process that support the managing and delivering the advertisements through digital platforms. Ad Ops is responsible to set up and optimize the ad campaigns by following the various checks and policies.

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20 Best Video Ad Networks for Publishers

Brid.tv

As a result, more and more publishers are looking toward video ad networks as their main ad providers. So to help, we decided to single out some of the best video ad networks out there for publishers. Table of Contents [ hide ] What Is a Video Ad Network? What to Look for in a Video Ad Network?

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10 Hispanic/Latin American Professionals Doing Big Things in Ad Tech

Ad Monsters

Dennis Colón is a Puerto Rican native New Yorker who has been in the ad tech space for over two decades, building and leading Ad Ops, Rev Ops, and Ad Tech teams. Senior Director, Video Ad Operations at PREMION. Odalys has been in the Digital Ad Ops realm since 2004. Odalys Moreno.

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Benefits of Programmatic Direct for Publishers

Brid.tv

For an in-house operation, publishers need to recruit an expert team (ad ops, accountants or accounting automation , sales, etc). Even larger publishers and networks feel the pressure of maintaining ad ops and sales teams, so they frequently turn to third-party agencies to handle direct deals, such as TargetVideo.

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20 Best Mobile Ad Networks for Publishers and App Developers

Brid.tv

Some of the most popular options include banner ads, rewarded video ads, and interstitial ads. For instance, interstitial ads are quite attention-grabbing, but they can also be intrusive and annoying, as they take up the whole screen. They all have their advantages and drawbacks, so choose wisely. . Marketplace.