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20 Best Mobile Ad Networks for Publishers and App Developers

Brid.tv

Every time an app user sees an ad, a complex process takes place behind the scenes, and it looks something like this: Once a publisher with an app joins an ad network, the network will have access to the app’s users’ data, available ad space, and so on. Smart is a feature-rich ad server , SSP, and DSP.

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What is Header Bidding and How it Works?

Automatad Inc.

It begins loading as soon as the webpage loads in the user’s browsers by connecting to its supply-side platforms for bids before the ad server is called. It means the SSPs , direct DSPs, ad exchanges, and ad networks must respond with their bids within two seconds. The highest bidder will get the impression.

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What is a Leaderboard ad? How does it bring more revenue?

Monetize More

Leaderboards command high placement in the ad space, forcing users to scroll past them in order to get to the content they want. Their size commands attention, and their position in a sea of ads screams “click me!” 6- Ad Server Acceptance. Can Leaderboard Ads generate more leads? 5- Smooth User Experience.

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The Ultimate Guide to In-App Advertising for Publishers

Brid.tv

CPM CPC CPA CPI How Much Money Can You Earn From In-App Advertising? Most Popular In-App Advertising Formats Banner Ads Video Ads Native Ads Interstitial Ads Rewarded Video Ads Playable Ads How to Start With Mobile In-App Advertising? Smaato is an ad platform with a proprietary ad server.

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Spotlight Series: Thomas Houge, Chief Commercial Officer at SeenThis

OpenX

As a result, advertisers gain access to precise, actionable metrics through seamless ad server integrations. SeenThis actually improves performance dramatically, increasing conversion rate by 24% conversion rate and reducing CPC by 29%. Similarly, increased attention means fewer impressions needed to meet targets.

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20 Best Video Ad Networks for Publishers

Brid.tv

A video ad network is a platform that acts as an intermediary between publishers and advertisers and looks to curate video ad inventory from publishers to sell it to advertisers. Google’s ad server works programmatically and through real-time bidding auctions, giving publishers plenty of flexibility.

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A Guide on Video Ad Monetization to Increase Ad Revenue

Automatad Inc.

There are two types: server-side and client-side. In server-side bidding, the auction happens in the ad server, while client-side bidding takes place inside the user’s browser. To make it work, you need a video player, a header bidding wrapper, a video ad server, and advertisers.