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Commerce Layer, Frequence and Khoros are among the 2022 Digiday Technology Awards winners

Digiday

Best CRM Platform. Best Customer Data Platform. Best Data Lead. Best Data Management Platform. Best Data Team. Best Digital/Social Video Management Platform. Best Subscription Platform. Best Sustainable Ad Tech Platform. Best Video Ad Server.

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Best Guide to Display Lumascape [2023]

Monetize More

At first glance, it seems like Pandora’s box but it is simply a digital map that classifies each and every entity in the ad tech ecosystem. Having emerged from its roots, the programmatic ad tech sector has greatly evolved into an ecosystem in itself. Display Lumascape’s components are as follows: Ad Agencies.

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Marketers seek adaptability amid a fragmented post-cookie landscape

Digiday

In the wake of such signal loss , an abundance of replacements have flooded the market with certain technology labels, such as “ data management platforms ,” losing favor among some, given the perception that they are associated with third-party data.

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The Crazy Advertising Technology Landscape

InMobi

Below you’ll find a plethora of information about the various players in the ad tech ecosystem. The media agency can choose to implement additional layers of reporting and verification tech to their campaigns. They could also layer on an ad server to offer an additional layer of tracking and analytics for their campaigns.

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ADvendio’s Connections for Comprehensive Reporting

Advendio

Adform is an open full-stack advertising technology provider automating digital advertising technology for publishers as well as advertisers and agencies by offering an ad server, data management platform, supply-side platform (SSP), and demand-side platform (DSP).

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AdTech Ecosystem: Everything You Need to Know

Automatad Inc.

AdTech streamlines the ad buying and selling process as it becomes more complex with competition. The elements of the adtech domain, such as ad servers , ad networks , ad exchange , DSP , SSP , real-time bidding , etc., It provides a way for better ad campaigns and higher yields in website monetization.

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White-Label: Meaning, Real World Examples & Business Opportunities

Smart-Hub

White label partnership is the latest trend in ad tech. The modern market has dozens of successful ad tech companies producing WL solutions for DSPs (demand-supply platforms), SSPs (supply-side platforms), and DMPs (data management platforms). What is white label service?