PubMatic

JANUARY 11, 2024

Test automation scripts then cover all the underlying SDK features, including open measurement SDK (OMSDK) compliance, mobile rich media ad interface (MRAID)/Interstitial/Banner ads, StoreKit Ad Network (SKAdnet), privacy compliance, callbacks, ad events, reporting, and ad rendering.

Ad Tech 96

Ad Tech Banner Ad Server Rich Media 96

Clearcode

FEBRUARY 25, 2022

The HbbTV Association , which consists of broadcasters, Internet and technology companies, and device manufacturers, creates and manages the HbbTV standard to ensure that HbbTV is compatible across different devices and TV networks. The broadcaster sends a message to the app announcing that an ad placement opportunity is near.

Advertising 52

Advertising Ad Server Banner Geo targeting 52

Kevel

APRIL 19, 2022

Due to these limitations, traditional publishers are increasingly launching homegrown ad platforms to drive new revenue and future-proof their ad offerings. What type of ad product could traditional publishers build? Examples include: Weather.com - Weather.com shows engaging, high-qualty in-app native ads as users scroll.

Geo targeting 52

Geo targeting Banner Ad network Cookies 52

Monetize More

MAY 23, 2023

By placing ads in popular games, publishers can create a lasting impression on players. This can be especially effective if the ad is relevant to the game’s content. For example, a car manufacturer may choose to advertise in a racing game. It is also important for publishers to consider the format of their ads.

Advertising 89

Advertising Brand Awareness Ad Server Ad Inventory 89

Single Grain

AUGUST 8, 2023

Case Study 4: Gerard Achieved 1,00,000 Impressions from Programmatic Distribution Advertiser: Gerard, Hungarian roof manufacturers Advertising Agency That Drove Success : Advant Technology Challenge : Gerard, a roofing manufacturer, targets a broad range of homeowners as their audience. click rate (exceeding industry benchmarks).

Advertising 52

Advertising Ad Space Impressions Healthcare 52

Smart-Hub

AUGUST 2, 2022

As a result, the brand receives a product manufactured by the technical requirements set before implementation. Ad Ops refers to digital advertising services that manage digital advertising sales on the Internet. What do you need to know about advertising operations? Creation of reports.

Ad Ops 40

Ad Ops Ad Server Advertising Retargeting 40

Smart-Hub

OCTOBER 15, 2023

Here are white label opportunities you can seize: Improved Brand Recognition White label manufacturing implies using a product created by a different business; however, this doesn’t mean your brand recognition will be affected. White labeling isn’t only about faster time to market and a chance to focus on your business’s core tasks.

Ad Exchange 52

Ad Exchange Ad Tech Non-Profit ROI 52