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How Publishers Can Make More Money With AdTech

Clearcode

This can include news articles, educational material, as well as video entertainment and live sporting content. This can include news articles, educational material, as well as video entertainment and live sporting content. When a publisher puts ad space up for sale, advertisers make offers to buy this space.

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Digital Advertising’s Carbon Footprint: Where Do We Stand in 2023?

Basis

At question here is the mechanism by which ads are delivered to audiences, particularly as it pertains to programmatic buying. It boils down to these reasons: A lack of standardization, a lack of regulation, a lack of urgency, and a lack of education. Win-win-win.

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Digital Advertising's Carbon Footprint: Where Do We Stand in 2023?

Basis

At question here is the mechanism by which ads are delivered to audiences, particularly as it pertains to programmatic buying. It boils down to these reasons: A lack of standardization, a lack of regulation, a lack of urgency, and a lack of education. Win-win-win.

article thumbnail

Digital Advertising's Carbon Footprint: Where Do We Stand in 2023?

Basis

At question here is the mechanism by which ads are delivered to audiences, particularly as it pertains to programmatic buying. It boils down to these reasons: A lack of standardization, a lack of regulation, a lack of urgency, and a lack of education. Win-win-win.

article thumbnail

Digital Advertising's Carbon Footprint: Where Do We Stand in 2023?

Basis

At question here is the mechanism by which ads are delivered to audiences, particularly as it pertains to programmatic buying. It boils down to these reasons: A lack of standardization, a lack of regulation, a lack of urgency, and a lack of education. Win-win-win.

article thumbnail

Digital Advertising's Carbon Footprint: Where Do We Stand in 2023?

Basis

At question here is the mechanism by which ads are delivered to audiences, particularly as it pertains to programmatic buying. It boils down to these reasons: A lack of standardization, a lack of regulation, a lack of urgency, and a lack of education. Win-win-win.

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Modern Programmatic Monetization Strategies

Adtelligent

The SSP can be single-player or combined with other solutions such as ad servers and data management platforms to get the best results. The leverage of different types of data helps SSP to create advanced targeting options. How data management platforms collect information.