Automatad Inc.

FEBRUARY 20, 2023

Share Tweet Share As a publisher, you need an ad management platform to sell and manage your ad inventory. Also known as an ad server, you need it to centralize all aspects of your ad monetization operations, from trafficking and targeting to reporting and analysis. Let’s find it out.

Ad Server 52

Ad Server Ad Exchange Impressions Ad Inventory 52

Digiday

NOVEMBER 17, 2022

Best CRM Platform. Best Customer Data Platform. Best Data Lead. Best Data Management Platform. Best Data Team. Best Digital/Social Video Management Platform. Best Subscription Platform. Best Sustainable Ad Tech Platform. Best Video Ad Server.

A/B Testing 79

A/B Testing Ad Server Native Advertising Data Management Platform 79

Clearcode

APRIL 21, 2023

Advertisements on websites can take various forms, such as banners, pop-ups, video ads, etc. Many publishers and media companies display various forms of advertising on their website to diversify their ad revenue. When a publisher puts ad space up for sale, advertisers make offers to buy this space. Source: Clearcode.cc

Header Bidding 90

Header Bidding Fill rate Ad Server Audience 90

Clearcode

SEPTEMBER 11, 2023

With a DSP, advertisers can buy: Display ads: These are banners and interactive ads that appear on websites and apps. Video ads : These include pre-roll, mid-roll, and post-roll video ads that play before, during, or after online video content.

Demand Side Platform 108

Demand Side Platform Ad Exchange Impressions Ad Targeting 108

Brid.tv

AUGUST 29, 2022

These platforms connect publishers to advertisers who wish to reach wider audiences through OTT TV. In return, publishers get to tap into OTT monetization and generate video ad revenue. So how do these platforms actually work? Using this network, they can offer their ad inventory for sale. Google Ad Manager 360.

Advertising 52

Advertising Header Bidding Ad network Video Ads 52

Adtelligent

OCTOBER 6, 2021

The SSP can be single-player or combined with other solutions such as ad servers and data management platforms to get the best results. The leverage of different types of data helps SSP to create advanced targeting options. How data management platforms collect information.

Header Bidding 52

Header Bidding Ad Exchange Ad Inventory Demand Side Platform 52

Digiday

OCTOBER 4, 2022

Best Customer Data Platform Acquia Amperity and Brooks Running Contobox & The Home Depot Canada Epsilon – Epsilon PeopleCloud Customer Olo Quantum Metric’s Reimagining of the Digital Banking Experience. Best Data Management Platform Adstra Audigent’s Next-Gen DMP Drives 14.7x

Viewability 69

Viewability Healthcare A/B Testing Food 69