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This can include news articles, educational material, as well as video entertainment and live sporting content. This can include news articles, educational material, as well as video entertainment and live sporting content. When a publisher puts ad space up for sale, advertisers make offers to buy this space. Ad revenue.
And side note: With new data privacy laws coming into play requiring a more detailed understanding of who has access to consumer data throughout the bid stream, there has never been a better time to conduct a partner review. Win-win-win. What’s the hold-up, then, when it comes to greater action across the industry?
And side note: With new data privacy laws coming into play requiring a more detailed understanding of who has access to consumer data throughout the bid stream, there has never been a better time to conduct a partner review. Win-win-win. What’s the hold-up, then, when it comes to greater action across the industry?
And side note: With new data privacy laws coming into play requiring a more detailed understanding of who has access to consumer data throughout the bid stream, there has never been a better time to conduct a partner review. Win-win-win. What’s the hold-up, then, when it comes to greater action across the industry?
And side note: With new data privacy laws coming into play requiring a more detailed understanding of who has access to consumer data throughout the bid stream, there has never been a better time to conduct a partner review. Win-win-win. What’s the hold-up, then, when it comes to greater action across the industry?
And side note: With new data privacy laws coming into play requiring a more detailed understanding of who has access to consumer data throughout the bid stream, there has never been a better time to conduct a partner review. Win-win-win. What’s the hold-up, then, when it comes to greater action across the industry?
The SSP can be single-player or combined with other solutions such as adservers and data management platforms to get the best results. Real-time bidding is a technology that provides each auction participant an equal opportunity to win in the programmatic auction for the ad inventory, with the highest winning bid.
A June 13 article on the news wire service cited unnamed sources and noted how the EU’s competition body is “looking into Google’s requirement that advertisers use its [demand-sideplatform] services Display & Video 360 and Google Ads to buy YouTube ads.”
“The growing availability of premium CTV ad inventory through demand-sideplatforms (DSPs), versus buying CTV ads directly with streaming platforms, is likely driving this excitement.” ” Channel 4 and ViewersLogic Announce Measurement Partnership.
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