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Related Read : [link]. Display Lumascape’s Branches. Display Lumascape’s components are as follows: Ad Agencies. AdServers in Display Lumascape. How do Agencies fit in the Display Lumascape? PublicRelations : Mitchell, Cohn & Wolfe, Weber Shandwick. Creative Optimization.
Google meanwhile maintained its position that the market it’s accused of dominating – digital displayadvertising on the open web – isn’t a real market. Google says that it competes with social platforms and in-app ad businesses, as well as rival ad tech businesses which operate across the open web.
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