Ad Monsters
APRIL 8, 2025
First, I act as a connector across multiple teamsfrom pricing and planning to ad platforms, data and activation, business operations and, of course, sales. At Disney, where we use proprietary systems like our ad server, those relationships are critical. Do you find yourself facing that challenge, too?
Martech
OCTOBER 22, 2021
“The video player was fully controlled by the ad networks and implemented on our sites as a 1×1 tag,” explained Dinesh Joshi, AVP & Head of Ad Monetization & Strategic Partnership at Jagran. “We We experienced very high discrepancies between our ad server and the network ad server, which was a consistent issue.”.
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VideoWeek
MARCH 31, 2025
Whether it be low-resolution ads, or the quality of programming available, its this education piece that we need to address to get more of our clients shifting budgets over to CTV. Its when we get to the volume that can be achieved through smart TV apps that we have a tougher sell, and thats mainly due to quality control.
Ad Monsters
AUGUST 22, 2022
This, in return, increases the number of ad impressions and boosts the publisher’s ad revenue. How Does Ad Refresh Work? Ad refresh works through predefined triggers or publisher declarations. A time-based refresh calls the ad server to load new ads at a set time interval. Educational sites.
Basis
SEPTEMBER 25, 2024
As the advertising industry moves towards a more privacy-first model, it is critical for media agencies to coach and educate their clients to set them up for success. Be Proactive and Transparent When educating clients about signal loss, agency teams should prioritize proactive, transparent communication.
Clearcode
APRIL 21, 2023
This can include news articles, educational material, as well as video entertainment and live sporting content. This can include news articles, educational material, as well as video entertainment and live sporting content. When a publisher puts ad space up for sale, advertisers make offers to buy this space.
Brid.tv
OCTOBER 24, 2022
Having access to extensive data like bidder insights, latency, and eCPM allows publishers to make more educated decisions about their campaigns. Bidder latency denotes the time a particular bidder takes to respond to a bid request by the ad server. It Allows Them to Make Data-Driven Decisions.
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