InMobi

JULY 28, 2021

Strengthen Your Ad Monetization with InMobi Publishers using both Google Ad Manager and Google AdMob as their primary ad server can add InMobi as a bidding demand source. We currently support banners, interstitial and video ads. . In 2020, video ads accounted for 23% of the total ad spending on InMobi.

Fill rate 52

Fill rate Ad Server Video Ads Impressions 52

Ad Ops Hero

JANUARY 25, 2021

This will ensure that the users will be seeing the relevant ads when they are browsing the websites. Publishers : RTB will help the publishers to maximize the review and increase the fill rate by allowing the wide range of buyers to serve the ads through competitive auction.

Ad Exchange 52

Ad Exchange Ad Inventory Impressions Demand Side Platform 52

Ad Monsters

DECEMBER 21, 2023

However, setting optimal CPM floors manually poses challenges, as publishers face a constant trade-off between maximizing revenue and maintaining ad fill rates. Programmatic advertising, particularly Header Bidding has revolutionized ad buying and selling, boosting efficiency for publishers and advertisers.

Header Bidding 65

Header Bidding Viewability Impressions CPM 65

Automatad Inc.

FEBRUARY 1, 2024

Above that, ad load speed is also interlocked with your ad revenue. Faster ads get more views, clicks, and conversions, leading to higher ad revenue. On the other hand, advertisers get high ROI out of their campaigns. That is why optimizing ad load speed is important. This number of requests is fine.

Viewability 52

Viewability Ad Server Ad network Header Bidding 52

AdvertiseMint

NOVEMBER 7, 2023

Here are key traits that set the top networks apart: Diverse Inventory : It should offer a range of ad formats. The flexibility to display video ads, pop-unders, or standard display ads can cater to various content strategies. This ensures ads are relevant and valuable to the audience.

Ad network 40

Ad network Pop-Up Ad Space Ad Inventory 40

Automatad Inc.

DECEMBER 1, 2023

Bumper ads: Bumper ads are short-form video ads that are typically six seconds long and non-skippable. Given their short duration and non-skippable nature, bumper ads capture viewers’ attention and increase the viewability rate and ROI. They help set up ad campaigns, video ads, reporting, and more.

Video Ads 40

Video Ads Non-Profit CPM Viewability 40

Lemonads

SEPTEMBER 10, 2020

Optimized Paid Acquisition : Acquire audiences at positive ROI, keep them longer on your site, and track revenue per visit. RUNative Ad Types are: Native Ads Push Notification Banner Ads Their latest addition to the inventory is the Standard Banners.

Native Advertising 52

Native Advertising Advertising CPC Banner 52