Clearcode

APRIL 26, 2022

For those of you who haven’t heard about Clearcode before, we’re a software development company that specializes in designing and building advertising and marketing technologies, such as ad servers , DSPs , SSPs , CDPs , etc. The first ever ad server was invented by a company called FocaLink Media Services in 1995.

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Brid.tv

DECEMBER 21, 2022

Key Features: All popular mobile ad formats supported 100+ ad partner integrations Real-time QA testing tools Detailed analytics and reporting Brand safety tools. Supported Ad Formats Payment Model Minimum Traffic Banner ads Interstitial ads Native ads Rewarded video ads Rich media ads CPM CPC CPE 100 million monthly impressions.

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Brid.tv

JUNE 26, 2023

In simple words, ad networks help advertisers search and buy suitable inventory for their ads, while they help publishers sell ad space in exchange for a cut of the ad yield. They negotiate all the terms with buyers, including audience targets and cost per impression. What to Look for in a Video Ad Network?

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Clearcode

MARCH 21, 2023

Key Points An ad network is a technology platform that operates as a middleman to allow a group of advertisers and publishers to buy and sell digital advertising. An ad network gathers all available inventory from a publisher and offers it to advertise as a bundle of impressions. Who Can Benefit From Building an Ad Network?

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Brid.tv

NOVEMBER 22, 2022

One of the biggest advantages of using Smaato is that it also comes with a built-in ad server and an option to increase revenue with Dynamic Demand. The platform offers a safe and reliable network where publishers can monetize mobile traffic with various engaging, non-intrusive ad formats. ironSource.

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InMobi

FEBRUARY 2, 2021

Ad servers, which Google has previously defined simply as “ a platform that serves ads ,” typically sits in this middle layer in between the demand side and the supply side. They help publishers manage, optimize and report on impressions, ad revenue and other important metrics – all in one interface.

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Automatad Inc.

NOVEMBER 23, 2023

Here is when advertisers bid to impress your visitors with their ads. SSPs use tons of visitor data to select ads that grab attention and make your audience happy. Yield optimization: SSPs aim to maximize the revenue generated from each ad impression by dynamically adjusting pricing in response to market demand.

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Brid.tv

JULY 9, 2023

Ad Analytics — To keep track of ad performance and optimize campaigns accordingly, publishers need reliable ad analytics with metrics such as fill rates , plays, impressions, CTR, and preferably real-time video analytics. AdMedia AdMedia is an advertising network with its own ad exchange.

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Adtelligent

OCTOBER 6, 2021

With its optimization algorithms and consistent delivery of the highest CPMs (cost per 1000 impressions), programmatic attracts many websites to automate ad sales and maximize ad revenue. The SSP can be single-player or combined with other solutions such as ad servers and data management platforms to get the best results.

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Digiday

JUNE 8, 2022

Adoption : According to Epsilon, on average amongst those who implement PubCommon ID (which reads to CORE ID) with Publisher Link see 50% increase in publisher revenue and 60% increase in filled impressions. This generic ID resides in the ad server and is sent to the DSP — it has no PII attached to it. Is it interoperable?

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Smart-Hub

OCTOBER 15, 2023

As for the payback time, it took only 1 month – learn more about this impressive case. Advanced Trading Rules White Label Ad Exchange is conceived to extract maximum traffic value. SmartHub’s White Label Ad Exchange is protected against fake impressions, domain spoofing, bots, install hijacking, and other threats.

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Monetize More

JUNE 26, 2023

Future-Proofed Compliance By integrating with CMPs and the TCF, publishers ensure they are compliant with current regulations like the GDPR and well-positioned for any future changes. Overall, integrating ads systems with CMPs and the TCF provides publishers various revenue, operations, user experience, and regulatory compliance benefits.

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Smart-Hub

JANUARY 13, 2023

SmartHub’s White Label Ad Exchange is protected against fake impressions, domain spoofing, bots, install hijacking, and other threats. This is a genuinely secure system; you know all partners whose traffic is verified by best traffic scanners, GDPR, and CCPA data processing mechanisms are also in place. Traffic Leverages.

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VideoWeek

NOVEMBER 17, 2023

According to the report, four advertisers found broken links within the post-campaign reports for YouTube Select campaigns, a premium offering designed to run ads on the most popular YouTube channels. For two of these buyers, these dead links accounted for the majority of impressions within their reports.

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VideoWeek

APRIL 11, 2025

The Commission has said the proposals would focus on reporting requirements for organisations with less than 500 people, but will keep the core objective of GDPR intact. This is how GDPR was supposed to work empowering users to make choices on the basis of information, with a high baseline level of data protection.

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