Ad Monsters

OCTOBER 2, 2024

In addition, the auction enables publishers to present their ad inventory to several SSPs, ad networks, and exchanges simultaneously before involving the ad server. Post-bid Phase : The winning bid is sent to the ad server. Requestly : A browser extension that simplifies ad operations troubleshooting.

Header Bidding 105

Header Bidding Ad Server Ad Exchange Ad network 105

Digiday

JANUARY 22, 2023

Asked what specific ad targeting capabilities from Hulu will be ported to Disney+, Ferro said, “it’ll be some of the basic stuff: age, gender, some geo-targeting. And then the full suite of targeting in July.” household-level IDs, she added. That’s the beauty of having everything on the same ad server.”

Ad Targeting 87

Ad Targeting Ad Server Geo targeting Ad Tech 87

Clearcode

FEBRUARY 25, 2022

The broadcaster sends a message to the app announcing that an ad placement opportunity is near. The app confirms that the terminal can safely replace ads. The app asks the ad-decisioning server (e.g. ad server) for an ad that could be played. The app preloads the ad. Popular Ad Formats.

Advertising 52

Advertising Ad Server Banner Geo targeting 52

Brid.tv

NOVEMBER 29, 2022

month) — Instream ads, VAST/VPAID compatibility, ad analytics, access to Brid.TV month) — Everything in Essential + outstream ads, ad scheduling, Prebid with analytics, SpotX integration, ad geo-targeting, advanced encoding, adaptive HLS streaming, AI content matching, full player customization, player analytics, and more.

Header Bidding 97

Header Bidding Video Ads Affiliates Ad Server 97

Kevel

APRIL 19, 2022

Behavioral targeting : Build targetable user segments based on past user behavior, such as “people who read tech-related articles.”. Frequency capping : Add this feature so the same ads aren’t promoted over and over to the same person. Local products could be targeted just to local people.

Geo targeting 52

Geo targeting Banner Ad network Cookies 52

Brid.tv

JUNE 26, 2023

However, the most important features that a quality video ad network must have are the following: Multiple Targeting Options — A platform with several targeting options like geo-targeting, behavioral , and contextual targeting, will ensure that the ads served on your website are of interest to your audience.

Ad network 40

Ad network Video Ads Header Bidding CPM 40

Adtelligent

OCTOBER 6, 2021

The SSP can be single-player or combined with other solutions such as ad servers and data management platforms to get the best results. Great targeting capabilities. The leverage of different types of data helps SSP to create advanced targeting options. Preferred deal.

Header Bidding 52

Header Bidding Ad Exchange Ad Inventory Demand Side Platform 52