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Why Traditional Publishers are Shifting Their Ad Strategy

Kevel

No revenue from ad block users – Expect roughly 30% of your potential impressions to never get filled. A reliance on third-party cookies — Third-party cookies enable ad networks to retarget users around the web and show highly personalized ads. Malware — There is always the chance an ad tag gets infiltrated by malware.

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Modern Programmatic Monetization Strategies

Adtelligent

The SSP can be single-player or combined with other solutions such as ad servers and data management platforms to get the best results. Great targeting capabilities. The leverage of different types of data helps SSP to create advanced targeting options. Preferred deal.

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Top 9 Best Native Advertising platforms you must know about!

Lemonads

AdNow Ad Examples AdNow Ad Example #1 AdNow Ad Example #2 AdNow Ad Example #3 AdNow Pros for Advertisers The support system is helpful and faster Non-English sites also get approved Works well with all the platforms Their exclusive database of IP ranges from 500+ carries in 100+ countries is crucial for your success.