VideoWeek

JANUARY 20, 2023

Human has dubbed the scheme ‘Vastflux’, as it exploited vulnerabilities which arose from changes in the Video Ad Serving Template (VAST) standard. Vastflux worked by buying ad space on mobile apps, and then injecting malicious code into any ad slots it won. Follow VideoWeek on Twitter and LinkedIn.

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Single Grain

AUGUST 3, 2023

Plus, other forms of social media, in-app, and influencer advertising make up the bulk of display ad spend. 2) Dynamic Creatives Even though more marketers are investing in display advertising, this ad format has downsides. For example, some display ads worsen the user experience and result in “ banner blindness.”

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MNTN

FEBRUARY 6, 2024

Using an advertising platform like MNTN Performance TV will allow you to display your ads across a variety of similar ad-supported streaming services. Purchasing Ad Space : Once you’ve chosen your platform(s), you need to buy ad space. This involves scheduling when and where your ads will appear.

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Monetize More

SEPTEMBER 8, 2022

With ad monetization, you’ll only need to focus on creating wide-reaching , high-quality content. You don’t need to compromise your authority to be monetized with ads. How can you provide ad spaces? The more views and click-throughs the ad has on the blog post, the higher the blogger is paid.

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SODP

MAY 25, 2020

But if they see a clever ad campaign that offers real value or entertains, they don’t care whether it’s a paid campaign or not – they just interact with it. Non-intrusive branded messages that fit seamlessly into editorial content helped advertisers combat banner blindness and increase click-through rates significantly. .

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Native Advertising Click Through Rate Audience Advertising 52

Clearcode

MARCH 17, 2023

All Internet users are used to seeing ads online, which has led to banner blindness. However, in-game advertising presents an opportunity for advertisers to contribute to the environment rather than disrupt it, as the approach to serving and displaying ads is completely different.

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Brid.tv

JUNE 26, 2023

A video ad network is a platform that acts as an intermediary between publishers and advertisers and looks to curate video ad inventory from publishers to sell it to advertisers. The platform supports various video units, including instream and outstream ads, rich media ads , and in-banner video ads, so you’ll get plenty of options.

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AdvertiseMint

JANUARY 24, 2024

Programmatic advertising is generally used by larger industries such as airline advertising , automotive advertising , bank and financial services advertising , beauty and cosmetics advertising and entertainment advertising. Plus, you can manage your digital ad space easily and quickly with programmatic platforms.

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Single Grain

AUGUST 2, 2023

In this ad for Poo-Pourri, they certainly do all three things: Interest Once you’ve hooked your audience, it’s time to nurture their interest. Provide them with engaging content that not only entertains but also educates or adds value. Showcase your product or service in a way that resonates with their needs and desires.

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A/B Testing Conversion Rate Video Ads Audience 52

Adtelligent

OCTOBER 6, 2021

One of the best features of this solution is eliminating any mediators such as sales managers to negotiate any stages of the ad management. Instead, the SSP links to ad exchanges and evaluates the ad space for sale; then, this space is auctioned to the highest bidder, bringing the most lucrative price home.

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VideoWeek

JANUARY 13, 2023

Netflix is “pleased with the growth” of its new ad tier, worldwide advertising president Jeremi Gorman told Variety’s Entertainment Summit at CES. The business seeks to overcome its advertiser boycott with a banner on its website urging brands to “reconsider GB News”, after IKEA and Kopparberg pulled out in 2021.

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