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6 Proven Advertising Strategies for Online Success

Single Grain

Here is a breakdown of the components that go into crafting succinct ad copy: Use simple language: Good ad copy should be compelling, but still easy to understand without talking down to your audience. It should communicate the key benefits of the product or service being promoted and propose a solution for a need.

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The WIR: Meta Launches Text-to-Video Ad Tools, Channel 4 Reports Tough 2023, and PayPal Launches an Ads Business

VideoWeek

an email advertising and marketing business, for $250 million, in a mix of cash and common stock. Channel 4 to Introduce Street-Level Targeting Channel 4 is planning street-level targeting for personalised ads on its streaming service, as part of plans to boost revenues by up to £10 million. Read more on VideoWeek.