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Programmatic advertising is an automated approach to buying and selling digital adspace in real time. The advertiser’s ad is placed in a programmatic ad exchange, which is a marketplace where publishers sell their adspace. Work With Us What Is Programmatic Advertising (with Examples)?
In the realm of CTV, ad networks connect you with streaming service providers who have marketing space to sell. By aggregating ad inventory from various publishers, an ad network provides you with a one-stop shop for purchasing adspace.
In the realm of CTV, ad networks connect you with streaming service providers who have marketing space to sell. By aggregating ad inventory from various publishers, an ad network provides you with a one-stop shop for purchasing adspace.
It is an automated process; it enables brands and agencies to purchase adspace on websites and apps within a few seconds, helping save time. Programmatic advertising helps create targeted ad campaigns on a smaller budget. Running retargeting campaigns based on target demographics. Higher Returns on Investment.
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