Basis

AUGUST 18, 2022

Between new bans on hyper-personal social ad targeting in the EU and proposed legislation to break up tech behemoths in the US, it’s been a banner year for digital advertising regulation across the globe. Will a Grubhub+/Food Network GO bundle be next? The latest? Bipartisan lawmakers in D.C.

Marketing 86

Marketing Banner eCommerce Food 86

TechCrunch Ads

AUGUST 2, 2022

Well, there are, there is now a good chance for some privacy-preserving ad targeting systems. ” The advertising industry and trade are even mentioned directly in the CJEU judgment, so here the matter is clear. Are there any willing to change? — Lukasz Olejnik (@lukOlejnik) August 2, 2022.

GDPR 123

GDPR Ad Targeting Cookies Advertising 123

Clearcode

APRIL 21, 2023

Some of the most common AdTech solutions for publishers include header bidding, self-serve ad platforms, customer data platforms (CDPs) and demand-path optimization (DPO). Advertisements on websites can take various forms, such as banners, pop-ups, video ads, etc.

Header Bidding 90

Header Bidding Fill rate Ad Server Audience 90

Monetize More

JUNE 22, 2022

Believe it or not, Interstitial ads have emerged as the most popular ad format for publishers around the world. From blogs to Snapchat ads, these ad formats are hard to miss! Stay tuned to discover your future interstitial ad network partner by going through this post. billion unique devices globally.

Ad network 52

Ad network Banner Fill rate CPM 52

VideoWeek

MAY 8, 2024

Three new content hubs on Vizio’s home screen – Vizio Gaming, Sports Hub, and Always On Newsroom – will offer QR-code based shoppable ads. Vizio also said it has agreed deals with food delivery apps, using their data to power some of these shoppable ads.

Machine Learning 52

Machine Learning Audience Banner Demand Side Platform 52

Single Grain

JUNE 26, 2023

McDonald’s: One of the most recognized fast-food chains in the world, McDonald’s has thousands of locations globally. KFC (Kentucky Fried Chicken): A fast-food chain known for its fried chicken, KFC has many franchise locations internationally.

SEO 52

SEO Food Audience Advertising 52

Single Grain

AUGUST 8, 2023

Marketing Approach : Advant used programmatic targeting strategies to reach untapped audiences through a programmatic display campaign. To increase awareness among users actively seeking a new roof, they implemented a combination of display banners, native ads, and video-led campaigns.

Advertising 52

Advertising Ad Space Impressions Healthcare 52