Ad Targeting Cookies Pop-Up 
TechCrunch Ads
JUNE 24, 2022
” Users of mobile networks — who pay their hard-earned money to get cellular connectivity, not to be clobbered with (yet) more consent pop-up spam and/or be ad-stalked around the internet — may well take a very different view, as they wonder how many times they’re going to have to keep slaying the tracking zombie.
Martech
MARCH 1, 2024
After four years of anticipation, Google officially began restricting third-party cookies for 1% of Chrome users (about 30 million people) this January. This move lays the groundwork for a broader third-party cookie phaseout in the second half of 2024.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Basis
MAY 20, 2022
It’s been a busy couple of months for digital advertising industry regulators, with new legislation popping up around the globe. Third-party cookie deprecation is happening, even if there’s no single, perfect “replacement” solution quite yet. What’s the latest, and how will it impact advertising and marketing professionals?
Basis
OCTOBER 14, 2022
In the advertising world, digital marketers often set up ambitious campaigns without using all the tools available to them. The horror trope I personally find most frustrating is when the protagonists decide to split up in the process of trying to escape and/or defeat the villain. Moral of the story?
Digiday
JUNE 8, 2022
Identity technologies are the backbone of programmatic advertising, which has been dependent on tracking user data and third-party cookies for decades. In fact, most non-premium publishers depend on ad targeting through third-party cookies for over 80% of their ad revenue. How the data stacks up.
Monetize More
JUNE 22, 2022
Robust interstitial ad technology enables impactful transitioning of ads that are likely to have a high conversion rate. combines First-Party Data with its 500K integrated apps to help publishers analyze user behavior without third-party cookies. How will you benefit from ExoClick’s Interstitial Ad Network?
Brid.tv
OCTOBER 17, 2022
What Are Post-Roll Ads? Post-roll ads are a subcategory of instream ads (advertisements that show up within a video stream). As the name suggests, post-roll ads play after the video ends , as opposed to pre-roll ads , which play before a video, and mid-roll ads , which show up during the stream.
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