illumin

APRIL 30, 2024

This lets marketers target ads not just based on a potential customer’s location, but also on their interests and preferences. It creates more accurate targeting in a cost-effective way. At the same time, the content and ads become more relevant and valuable to customers. This is the essence of geotargeting.

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Smart-Hub

JUNE 17, 2024

Set Up Targeting The final step before launching the campaign is to apply targeting settings: demographics, mobile geo-targeting, IAB categories, and others (the selection depends on the chosen DSP). In any case, the more settings are applied, the more targeted the campaign gets.

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Brid.tv

JUNE 26, 2023

However, the most important features that a quality video ad network must have are the following: Multiple Targeting Options — A platform with several targeting options like geo-targeting, behavioral , and contextual targeting, will ensure that the ads served on your website are of interest to your audience.

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