Ad Tech Data Management Platform Demand Side Platform 
The Ad Tech Blog
JULY 10, 2024
In the fast-evolving world of ad tech and AI advertising, cross-channel programmatic advertising has emerged as a powerful strategy to optimize ad performance and leverage AI for marketing insights. The DSP uses algorithms and data analytics to determine the best ad placements based on user behavior and preferences.
Digiday
OCTOBER 24, 2022
The prospect that publishers might walk away from ad tech vendors once seemed laughably remote. A few years ago it would’ve been unthinkable for a publisher like that to say bye-bye to the money it got from a content recommendation ad tech vendor, let alone openly talk about it. Look at Bloomberg Media, for instance.
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InMobi
JANUARY 22, 2021
It also highlights the different players involved with data in programmatic advertising including demand-side platforms, supply-side platforms, ad exchanges, ad networks and social media networks.
Digiday
FEBRUARY 28, 2023
In the wake of such signal loss , an abundance of replacements have flooded the market with certain technology labels, such as “ data management platforms ,” losing favor among some, given the perception that they are associated with third-party data.
Ad Monsters
MAY 22, 2023
Meet Vladimir Lyubarskiy, Oxagile’s Chief Solution Architect, who’s an old hand at this game, continually interacting with ad tech clients, knowing their reasons for frustration inside out, and helping them deal with it. Oxagile has more Ad Tech tricks to help you achieve that.
Advendio
DECEMBER 7, 2022
Adform is an open full-stack advertising technology provider automating digital advertising technology for publishers as well as advertisers and agencies by offering an ad server, data management platform, supply-side platform (SSP), and demand-side platform (DSP).
Monetize More
DECEMBER 28, 2022
It has become extremely popular recently and is now in high demand by various companies in the advertising space. At first glance, it seems like Pandora’s box but it is simply a digital map that classifies each and every entity in the ad tech ecosystem. Display Lumascape’s components are as follows: Ad Agencies.
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