Martech Series

JUNE 17, 2022

Learn about the tools some of the best affiliate marketers use to build their empires… Affiliate marketing is becoming more and more popular these days as people trade in their 9-5 work-life for an opportunity to be their own boss. As everything comes with its pros and cons, affiliate marketing is no different.

Affiliates 110

Affiliates SEO Marketing ROI 110

Martech

NOVEMBER 30, 2021

If your SEO traffic is on the decline, let’s take a look at three potential reasons why and discuss how to reverse the trend heading in 2022. If you lost mobile SEO traffic in late summer and failed the new requirements, it may be worthwhile spending time improving your site’s Page Experience and Core Web Vitals metrics.

SEO 109

SEO Healthcare Affiliates Finance 109

Martech

JUNE 29, 2022

Performance marketing refers to a variety of online advertising programs where parties are paid when a specific action is completed. It’s often associated with pay-per-click (PPC) models on search engines (where advertisers pay for clicks versus impressions). Why marketers should care about performance marketing.

Marketing 102

Marketing Affiliates CPA ROI 102

Martech Series

JULY 1, 2022

Put simply, the brands falling behind online typically lack the SEO strategy and long-form content needed to effectively compete in Google. Marketing Technology News: MarTech Interview With Brandon Rae, VP of Sales at Vibrant Media. SEO-driven content does just that. So, what specific issues are causing this?

Marketing 102

Marketing SEO Mobile Search ROI 102

Martech

OCTOBER 21, 2021

The ubiquity of mobile calls to businesses has led to increased demand for local numbers or extensions that are dynamically generated based upon the consumer’s location, without jeopardizing the accuracy of name-address-phone (NAP) information for SEO purposes. Martech ecosystem integration. Native social analytics integration.

Machine Learning 115

Machine Learning Marketing Conversion SEO 115

AdvertiseMint

JANUARY 20, 2024

Keeping track of the ever-changing Google algorithms, new social platforms, and martech tools could be exhausting. They collaborate to achieve marketing goals like: Higher conversion rates Lower customer acquisition costs More leads Faster sales Improved brand visibility Consultants don’t just focus on one area like SEO, PPC, or email.

Marketing 52

Marketing SEO ROI Conversion Rate 52

Single Grain

APRIL 4, 2022

They started out as a simple SEO agency a decade ago, and have successfully expanded into a leading data analytics company that has proven to boosted the performance of many brands' marketing campaigns. SEO services. SEO and PPC services. Pay per click advertising. Conversion optimization services. SaaS marketing.

Agency 52

Agency SEO Conversion Rate ROI 52